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Dr. Harold Elam Jr.'s Events (1)

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Dr. Harold Elam Jr.'s Event Types

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Blog Posts

CUVs Decline more than Cars

Posted by Black Book on July 7, 2015 at 5:02pm 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. This edition also includes the monthly Specialty Markets report.…

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SMALLER CARS AND DOMESTICS FEEL THE LARGEST DEPRECIATION DURING JUNE ACCORDING TO BLACK BOOK

Posted by Black Book on July 7, 2015 at 3:35pm 0 Comments

According to Black Book® data, the average price of a used vehicle for model years 2009-2013 declined -1.6% in June, compared with -1.2% in May. Domestic cars changed -2.8%; import cars changed -2.4%; domestic trucks changed -0.8%; and import…

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Straight to Inventory versus Landing Pages for PPC

Posted by JD Rucker on July 7, 2015 at 4:41am 0 Comments

There have been several studies in the automotive…

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In the Middle, it's the Messaging that Makes Digital Success

Posted by JD Rucker on July 5, 2015 at 10:07am 0 Comments

In the world of digital advertising, there are three…

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Have You Got Customers, Clients Or Guests?

Posted by Dave Benson on July 3, 2015 at 7:33am 0 Comments

Some dealerships call them customers, some call them clients, others call them guests…

I’m not fussed with what you call your enquiry, I’m just fussed in how you treat them.

Physiologically…

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Service Your Mercedes Benz At Authorized Service Centers

Posted by Simon Hopes on July 3, 2015 at 3:09am 0 Comments

A Mercedes Benz is an engineering marvel. It not only looks good, it is a symbol of luxury. The owner of a Mercedes usually treats it like a child and takes care of it very well. At the same time when you need to service the car, it is necessary…

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