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All Discussions Tagged 'automotive' (74)

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Sales slow-down is coming - 5 ways to strengthen your team's sales 'muscles'

Sure, 2015 was nearly a record sales year for the auto industry, and overall, there is a year-over-year increase in sales so far in 2016,…

Started by Big Tom LaPointe

0 Mar 11

Do We Secretly Hate Our Customers? (a tongue-in-cheek view of automotive sales)

The other day I was sitting around talking with a friend in the car business, an older gentleman who has been in finance and insurance (F&a…

Started by Mike Elliott

0 Mar 10, 2015

Breakthrough: Use Millennial Marketing to Reach Boomers

How can you use the same tactics to reach both Millennial consumers and Baby Boomers? Anyone who reads my columns frequently, or sees me s…

Started by Mike Elliott

0 Feb 27, 2015

Setting the stage for a “huge” December

Plenty of incentive money left after Nov. sales rise 5% Timely automaker Black Friday promotions and a strong economy drove U.S. auto sales…

Started by Mike Elliott

0 Dec 2, 2014

Automakers Create “Privacy Principles” for New Vehicles

When Ford’s global marketing chief Jim Farley suggested the maker “knows” what its customers do behind the wheel earlier this year, it trig…

Started by Mike Elliott

0 Nov 15, 2014

Abducted Woman Rescued because of Dealer's GPS Device in Suspect's Car

I heard this on the news this morning. The young woman who was recently kidnapped off the street in Philly was found and rescued in Marylan…

Started by Mike Elliott

0 Nov 7, 2014

Sales Advice from Leading Women in Sales

I wanted to share an article I read recently on Jill Konrath's site. Jill is a sales trainer. I've read some of her books, I subscribe to h…

Started by Mike Elliott

0 Oct 24, 2014

Have You Become Too Cynical to Be a Good Car Salesman?

Every now and then for no apparent reason I see a good car salesman go from being a top producer to becoming an average car salesperson. Th…

Started by Mike Elliott

1 Oct 23, 2014
Reply by steven chessin

15 PROVEN IDEAS FOR LOW-COST, LOCAL ADVERTISING

You need to advertise your business, but that comes with two stipulations: Advertising needs to be both inexpensive and targeted at a local…

Started by Mike Elliott

0 Oct 11, 2014

3 Ways Technology and Transparency Are Transforming New Vehicle Retailing

It’s fair to say that the advent of new technologies and the rise of pricing transparency have forever changed the used vehicle business. T…

Started by Mike Elliott

0 Oct 8, 2014

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Setting up Google User Explorer

Posted by Paul Potratz on May 27, 2016 at 10:22am 0 Comments

Google's User Explorer lets us identify individual users by client ID and isolate data.  That way, we can evaluate the user and identify the path that they're taking so we can better personalize the experience for…

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5 Common Blogging Mistakes

Posted by sara callahan on May 27, 2016 at 8:37am 0 Comments

Today, it’s a content-drive world. There is so much content in…

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Innovative Ways to Create your Brand

Posted by Angelina Brown on May 27, 2016 at 8:02am 0 Comments

Branding is crucial point for any kind of business.

Your brand communicates who you are and what you do as a business. It helps you stand out from competitors in your market. And it represents a promise to your…

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How to Buy a New Suspension Fork for a Hardtail Mountain Bike

Posted by Stella Lemon on May 27, 2016 at 5:54am 0 Comments

About a year ago I purchased an entry level hardtail mountain bike. At the time I did not want to spend a lot of money and I did not want poor quality. So I purchase a bike that had a good frame and basic components.…

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5 Mentors That Will Improve Your Prosperity

Posted by DealerELITE on May 26, 2016 at 4:30pm 1 Comment

5 Mentors That Will Improve Your Prosperity

What to focus on and how to achieve your goals are factors that aid your personal and professional development. Chris Saraceno, Vice…

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Making Fans of Recall Customers: Nothing worth Having Comes Easy (Part 1)

Posted by Chris Miller on May 26, 2016 at 9:58am 0 Comments

The subject of recalls has provided plenty of fodder for some in the…

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