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The average amount those negotiating to purchase a vehicle went up on their offers when sitting in soft chairs, according to a recent study by researchers at MIT, Harvard and Yale. Those who sat in hard chairs were shrewder offering only $896.50 more. The researchers concluded that our sense of touch can influence our decisions in ways we may not be aware of.

 

Rick Nahat

F&I Resources

www.fandiresources.com

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Interesting; where can one find this report? Thank you.
Now Spray the New Car Smell on the soft chairs and do the research Harvard and Yale.
My wife came across this interesting article in Real Simple Magazine under,"the simple list" by Sharon Tanenbaum.

Steve Richards said:
Interesting; where can one find this report? Thank you.
Thank you and please thank your wife!

Rick Nahat said:
My wife came across this interesting article in Real Simple Magazine under,"the simple list" by Sharon Tanenbaum.

Steve Richards said:
Interesting; where can one find this report? Thank you.
Time to break out the lazy boys and electric massage chairs! Good Night... B.C.
That is interesting, thanks

Steve Richards said:
Thank you and please thank your wife!

Rick Nahat said:
My wife came across this interesting article in Real Simple Magazine under,"the simple list" by Sharon Tanenbaum.

Steve Richards said:
Interesting; where can one find this report? Thank you.
Were you able to locate it Steve?

Steve Richards said:
Thank you and please thank your wife!

Rick Nahat said:
My wife came across this interesting article in Real Simple Magazine under,"the simple list" by Sharon Tanenbaum.

Steve Richards said:
Interesting; where can one find this report? Thank you.

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