Auto Dealership Text Message Marketing

On average, a potential car buyer sends over 1,500 text messages a month. It’s quick, it’s convenient and it’s real time. With the increased usage of mobile phones and texting, a new instant lead and sales channel was in demand..

In response to this, Notify Me Now came up with a game changing solution.

1. Each car dealership is given a unique local phone number for each of their locations.
2. A unique keyword is assigned for each channel.  For example, the keyword SAVE could be used exclusively for online marketing materials. (e.g. Text SAVE to 440-510-3588 for $500 OFF!)
3. When a potential buyer is interested in buying a vehicle, they can simply text SAVE to the dealer’s unique local phone number.

Once a text message is sent, the magic begins:

• Immediately, the potential buyer receives a text message with more information which can even include a link to your web site and even your sales manager’s phone number!
• Immediately, your sales manager receives a text and email notification with the potential buyer’s contact information (i.e. their mobile phone number). This makes it extremely easy to quickly call this hot sales lead.
• If a potential buyer calls the phone number, it immediately connects to your sales manager.
• Because a dealership can use a unique keyword for each channel, they can immediately understand which channels drive more leads and are most profitable.
• For best results use both online and offline:
  • web site
  • facebook
  • craigslist
  • auto trader
  • window sticker
  • newspaper ads
  • magazines, etc.

For more information or to get started with a 30 day free trial, please contact us.

Other Examples:

• Text VIP to 555-555-1234 for VIP pricing.
• Text SALE to 555-555-1234 for Special Offers.
• Text OIL to 555-555-1234 for a FREE oil change.

Every potential customer that sends a text message is opted-in to a list – which makes re-marketing a breeze. In 3 months, you can send a text to your OIL list, etc.

For more information or to get started with a 30 day free trial, please contact us.

The Facts:

• 97% of all text messages are opened
• 234 million mobile device users in the United States
• 174 million Americans text daily
• 6.4 billion (yes billion) text messages are sent every 24 hours
• 150 is the number of times people look at their phones each day

Source:  http://www.notifymenow.com/blog/text-message-marketing/auto-dealers...