TOM HOPKINS SAID IT BEST! 20 PEOPLE A DAY BELLY TO BELLY!
First we need to be the best we can be. There is no sense in asking people to help promote us if we are not. Secondly promotion is a geometric process and not a linear process. The people we know the best will know people we do not know. Lastly, be creative. Go where the people are: restaurants, doctor's office waiting rooms, banks, supermarkets, superiorly designed websites that will show up in Google searches... MBWA. (managing by wandering around) and AOMA (all out massive action)