What's the no-brainer, auto-pilot social media tool that helps car dealers build their fan base and maximize inventory turn?

Views: 5

Reply to This

Replies to This Discussion

Jim, I wish I could say there is one but that would be a lie. Does it take time to make friends? Yes and in a nutshell that is what social media is. Imagine you and your friends are sitting around having a conversation and a salesman you didn't know jumped in and started pushing their product. Would you listen? Probably not.

Strategies vary and with it the tools vary. Sometimes a local forum like can be the most productive place to create "social capital".

What is the goal for auto dealers? Considering the general mistrust of car dealers, the goal is to go from being one of them to one us in the eyes of your community.

"Why are we trying to measure social media like a traditional channel anyway? Social media touches every facet of business and is more an extension of good business ethics."
Erik Qualman, Author of Socialnomics

One last point, social media is not just about sales, its about your bottom line!


Blog Posts

Car and Trucks Experiencing Softening in Fall Market

Posted by Black Book on October 6, 2015 at 3:27pm 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…


Google Just Made Targeted Ads More Effective

Posted by Mike Gorun on October 6, 2015 at 10:53am 0 Comments

When done properly, Google Ads are an effective piece in…


3 Birds Launches All-New Dealer Solution 3 Birds ME at Digital Dealer 19

Posted by Kristen Judd on October 5, 2015 at 10:03am 0 Comments

Comprehensive digital marketing solution offers new tools to…


The Value of Mobile Engagement

Posted by Matt Kuczka on October 2, 2015 at 2:00pm 0 Comments

Is there value in a mobile app for your dealership?  The true value lies in mobile engagement. Mobile engagement is the act of reaching a user through your app’s messaging capabilities.  This is known as Push…


weekly newsletters

dE Sponsor

© 2015   Created by DealerELITE.

Badges  |  Report an Issue  |  Terms of Service