It has been said "You are the least credible person to be talking about your brand". Marketers do not have control of their brand – they’ve never had control. The consumer’s voice controls the brand.
FACT: 84% of consumers trust the recommendations of their friends
So, if your existing customer knows you - likes you - trusts you...
Your Choice of Customer is simple - Referral, Referral, Referral...
What methods are you using to ask for the referral?
Video Testimonials are the best kind of referral there is. And they are ready 24 hours a day to do so!