AutoMax Recruiting And Training, the country’s most requested automotive sales recruiting and training company, announces today, a strategic partnership with Hire The Winners, the creator of the Car Sales Simulator, a virtual automotive sales simulator, scientifically validated to pinpoint top producers.
“While we’ve always thought our recruiting and sales training services to be the best in the business,” says Craig Lockerd, the CEO of AutoMax Recruiting And Training. “The Car Sales Simulator vastly improves the offerings that we bring to auto dealers. Now, instead of saying that we recruit, hire and train we can now say, thanks to Hire The Winners and The Car Sales Simulator, that we now recruit, screen, train and retain!”
What this means to the auto industry is a deeper level of knowledge on a prospective salesperson, and their sales potential, before they’re ever hired and talk to a live customer. “Some people may interview well,” says Steve Munyan, president and national sales director of Hire The Winners. “But unless they take The Car Sales Simulator, you’ll never know their true sales potential. For instance, once a prospective salesperson goes through The Car Sales Simulator, you’ll know upfront their level of motivation, empathy, sales aptitude and knowledge. All key indicators of sales potential.”
Question: How can the proper screening of POTENTIAL salespeople impact the overall sales at your dealership?
By utilizing both the Live Trainer and Simulator, It's basically a win win for the Dealer. Finally there's a "Proof in the Pudding" result after training class is complete!! Exciting times.
Advertising for salespeople and getting alot of resumes is good. Having a AutoMax National trainer there to intervieu them all is great. "But, unless they take The Car Sales Simulator, you’ll never know their true sales potential" Is priceless ! It is the sure fire way to know who you really got that can make the sales.
Finding salespeople is easy - but are they the right ones? Every manager has hired that one person that they thought would come in a rip the ball off the cover, and they don't. Ever manager has hired that one person that you didn't think would make it a week - and two years later, they still lead the board. We have a great tool to assist any dealership to find the ones you are looking for - more importantly, your retention will increase. This is a great addition to the AutoMax portfolio of services.
I think Automax has proven that they can recruit and train the best of the best (look at me, I'm an AutoMax grad from back in the day! LOL), but with the help of the Car Sales Simulator, they are now able to take a closer look at a persons "Sales DNA" and tell if they have what it takes to be a sales superstar!