Ben Hadley
  • Burlington, VT
  • United States
  • Clarivoy
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Ben Hadley posted a blog post

Buck the Marketing Status Quo

Far too frequently those in charge of dealership marketing decisions rely on one of two things: peer conversations/feedback, or data from a vendor showing results from a comparable dealership.While both can be valuable in the right situation, the problem is that not all marketing solutions are effective when used in different…See More
Jan 11
Ben Hadley's blog post was featured

Are Your Vendors Using Multi-Touch Attribution? Probably Not!

Ultimately, with every marketing solution across the board, the client wants to know whether their investment is paying off and providing a good return.   If you’re a dealer, you are used to vendors providing reports measuring their performance. These reports each present their own challenges because most vendors use…See More
Dec 14, 2017
Ben Hadley posted a blog post

Are Your Vendors Using Multi-Touch Attribution? Probably Not!

Ultimately, with every marketing solution across the board, the client wants to know whether their investment is paying off and providing a good return.   If you’re a dealer, you are used to vendors providing reports measuring their performance. These reports each present their own challenges because most vendors use…See More
Dec 14, 2017

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
Clarivoy
What is your current position within your organization?
VP of Strategy
What is your company website?
http://www.clarivoy.com
What is your LinkedIn page/URL?
http://www.linkedin.com/in/benjamin-hadley-303ab81b/
How did you specifically hear about DealerELITE? If referred, who?
Steve White
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
After 7 years with dealer.com I've done everything from account management to sales director and through it, the same question consistently came up, "Which part of my marketing is working?". This led me to Clarivoy, and I am excited to share findings and case studies, as well as offer the unique perspective of a millennial.

Ben Hadley's Blog

Buck the Marketing Status Quo

Posted on January 11, 2018 at 9:59am 0 Comments

Far too frequently those in charge of dealership marketing decisions rely on one of two things: peer conversations/feedback, or data from a vendor showing results from a comparable dealership.…

Continue

Are Your Vendors Using Multi-Touch Attribution? Probably Not!

Posted on December 14, 2017 at 9:51am 0 Comments

Ultimately, with every marketing solution across the board, the client wants to know whether their investment is paying off and providing a good return. 

  

If you’re a dealer, you are used to vendors providing reports measuring their…

Continue

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