Crystal Hartwell
  • Garden Grove, CA
  • United States
  • mWEBB Communications, Inc.
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Latest Activity

Crystal Hartwell posted a blog post

Dealership Websites That Engage vs. “Trap’ Can Double Closing Rates

New research from PERQ tracks the behavior of thousands of consumers on dealership websites, revealing that consumers are more likely to purchase if offered a guided online experience, versus one that simply seeks to ‘capture’ a lead – all of which results in an increase in conversion and gross profit Indianapolis, IN – November 14, 2017 – New research on active online car shoppers offers compelling evidence that dealers should focus on engaging and guiding consumers, rather than seeking to…See More
Nov 14
Crystal Hartwell posted a blog post

Kerrigan Advisors Represents Puente Hills Chevrolet in Sale to Pendragon PLC

Family owned and operated since World War II, Puente Hills Chevrolet changes hands with the retirement of co-owners Tom Hoffman and Gary Campbell; Pendragon’s first US acquisition since the early 2000s. Irvine, CA, October 31, 2017 – Kerrigan Advisors, the leading sell-side advisory firm to auto dealers in the US, represented and advised Tom Hoffman and Gary Campbell, co-owners of Puente Hills Chevrolet, in their recent sale to Pendragon PLC. The dealership has been in the Hoffman family since…See More
Oct 31
Crystal Hartwell posted a blog post

New Report: Auto Dealers Consider Themselves Progressive/Willing to Adopt Digital Retailing, But Actual Digital Adoption Lags

eLEND Solutions Digital Retailing Survey reveals disconnects between what dealers say and what they do regarding digital retailing.  And there is confusion about what digital retailing actually is: majority define it as posting inventory online.Foothill Ranch, CA –October 25, 2017 – A new auto dealership survey from eLEND Solutions offers a good news/bad news scenario for the future of digital retailing: dealers overwhelmingly say they are progressive and willing to adopt more digital retailing…See More
Oct 25
Crystal Hartwell posted blog posts
Oct 3
Crystal Hartwell posted a blog post

SpringboardAuto Expands to 22 States as Dealer and Consumer Demand Shape the Car Buying & Selling Experience

Led by Jim Landy, one of the industry’s leading authorities on auto finance, SpringboardAuto’s proprietary technology is now available in 22 statesIrvine, CA – September 26, 2017 – SpringboardAuto, a digital retail company that is revolutionizing the automotive fintech space, today announced it has expanded operations to 22 states and to over 70% of the U.S. population – a growth rate driven by dealers’ desire to further improve…See More
Sep 26
Crystal Hartwell posted blog posts
Sep 19
Crystal Hartwell posted a blog post

Gubagoo Adds Auto Parts Search Capability to its Communication Platform

Chat operators can quickly search and push vehicle part information to consumers over live chat or SMSLas Vegas, NV– September 17, 2017 – Gubagoo, the leading provider of dealer communications solutions, today unveiled Parts Directory, a new and instant way to provide auto parts information to consumers, expanding the power of its best-in-class communication platform to better serve auto dealerships. Through Gubagoo’s seamless integration…See More
Sep 17

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
mWEBB Communications, Inc.
What is your current position within your organization?
Public Relations
What is your company website?
http://mwebbcom.com/
How did you specifically hear about DealerELITE? If referred, who?
colleague
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
Share news and best practice tips for Internet sales department, F&I, aftermarket sales at dealerships, key findings from industry research, leveraging social media, etc.

Crystal Hartwell's Blog

Dealership Websites That Engage vs. “Trap’ Can Double Closing Rates

Posted on November 14, 2017 at 9:36am 0 Comments

New research from PERQ tracks the behavior of thousands of consumers on dealership websites, revealing that consumers are more likely to purchase if offered a guided online experience, versus one that simply seeks to ‘capture’ a lead – all of which results in an increase in conversion and gross profit

 

Indianapolis, IN – November 14, 2017 – New research on active online car shoppers offers compelling evidence that dealers should focus…

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Kerrigan Advisors Represents Puente Hills Chevrolet in Sale to Pendragon PLC

Posted on October 31, 2017 at 10:14am 0 Comments

Family owned and operated since World War II, Puente Hills Chevrolet changes hands with the retirement of co-owners Tom Hoffman and Gary Campbell; Pendragon’s first US acquisition since the early 2000s.

 

Irvine, CA, October 31, 2017 – Kerrigan Advisors, the leading sell-side advisory firm to auto dealers in the US, represented and advised Tom Hoffman and Gary Campbell, co-owners of Puente Hills Chevrolet, in their…

Continue

New Report: Auto Dealers Consider Themselves Progressive/Willing to Adopt Digital Retailing, But Actual Digital Adoption Lags

Posted on October 25, 2017 at 1:10pm 0 Comments

eLEND Solutions Digital Retailing Survey reveals disconnects between what dealers say and what they do regarding digital retailing.  And there is confusion about what digital retailing actually is: majority define it as posting inventory online.

Foothill Ranch, CA –October 25, 2017 – A new auto dealership survey from eLEND Solutions offers a good news/bad news scenario for the future of…

Continue

PERQ Eliminates “Lead Traps” on Dealer Websites; Launches Upgrade to its Online Guided Shopping Platform

Posted on October 23, 2017 at 12:12pm 0 Comments

 

Enhancements, including optimized assessments, an interactive calculator, and a new welcome guide, enable dealers to better meet the expectations of today’s “expert researcher” through a completely connected shopping experience

 

Las Vegas, NV – …

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Blog Posts

Can Anything Else Go Wrong?

Posted by AWN INC on November 21, 2017 at 11:02am 0 Comments

Oh, my goodness can anything else be wrong in…

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How to Choose the Right Diesel Turbo for Your Vehicle

Posted by Mark Simon on November 21, 2017 at 12:00am 0 Comments

Diesel engines are at the top when it comes to representing state-of-the-art technology in high power density, good fuel economy, and excellent drivability. It is now possible for diesel enthusiasts to easily upgrade…

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