Express Service is a way to build growth in your service departments numbers and profits. This is a big need today as so many of our customers end up going to secondary maintenance facilities for this work. This is draining much of the customer base that once relied on us for taking care of their vehicles. To quote Author and Marketing Expert Seth Godin: He said, “There is no shortage of remarkable ideas, what’s missing is the will to execute them.”

The independent franchises…

A brand-new survey just completed by drivingsales.com gives clear insight into why you need to be ramping up your skills for selling to female drivers if you want to excel in today’s marketplace.  That and the fact that female Customers influence 80% of all car buying…

The simple answer to this question is:  It depends on how much you value your Customers.

Over the last 20 years the automotive sales process has changed dramatically due to advanced technologies and the…

Promoting an exciting and informative environment for your Service Customers is a must for modern customers. Today’s service customers have high expectations when they come to your dealership.  Besides the quality of care they anticipate and demand, the service area itself must be…