"Is there nothing in the pricing that can be done to circumvent the negative perception of a car with a small wreck & repair? I would think that cars with perfect histories would go at a used car premium, while cars with minor…"
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referred by Bill Hansen
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I am the Key Account Manager for five local radio stations in Wilmington, NC. I work with car dealers in this area to move units through radio advertising campaigns. I look forward to sharing ideas and learning from others in the field.
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We are a Independent dealer in Hawaii, and have been for the last 22 years. I basically don't have any franchise dealer experience or training. I've had to learn everything by the "seat of my pants", through webinars and through NIADA…
Several years ago there was an article written about working for bad dealerships and everyone was able to post a lot of negative insights and experiences. Well it is time to look at the good aspects that the automotive industry has offered…