Mike Snellenberger
  • Male
  • Hudson, OH
  • United States
  • The Fractional CMO Team
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Which best describes you?
Vendor Partner
What company do you work for (or own)?
The Fractional CMO Team
What is your current position within your organization?
Founder
What is your company website?
http://TheFractionalCMOTeam.com
What is your Facebook page/URL?
http://Facebook.com/thefractionalcmoteam
What is your LinkedIn page/URL?
http://https://www.linkedin.com/in/marketing-mike-snellenberger/
How did you specifically hear about DealerELITE? If referred, who?
LinkedIn
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
I grew up in the auto industry and have a passion for marketing. Our team specializes in taking the extensive task of ongoing marketing strategy and management off your plate to help you focus on the dealership. Contact me to talk shop and for a free strategy session. Thanks!

Mike Snellenberger's Blog

Auto Dealers: Paying for Marketing Pays Off

Posted on October 27, 2016 at 9:53am 0 Comments

Thanks to the auto industry investing in more digital advertising programs and marketing initiatives than ever before, the success of 21st century, digital-friendly customer loyalty rewards programs at forward-thinking dealerships across the country, and the launch of tons of head-turning new vehicles this year, America’s auto industry is continuing to experience an increase in domestic automotive sales.

Billions invested…

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Catering to Multiple Generations and Cultures at Your Dealership

Posted on September 19, 2016 at 6:58pm 0 Comments

The landscape of sales and promotion at car dealerships is changing rapidly. Advances in technology, the rise of social media, and a shift in cultural values all have an impact on how your dealership interacts with customers. Many companies are currently grappling with learning to effectively market to different generations and cultures. It is likely that your target audience includes a generational mix of everyone from millennials to baby boomers, as well as people from different…

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Catering to Multiple Generations and Cultures at Your Dealership

Posted on September 19, 2016 at 6:58pm 0 Comments

The landscape of sales and promotion at car dealerships is changing rapidly. Advances in technology, the rise of social media, and a shift in cultural values all have an impact on how your dealership interacts with customers. Many companies are currently grappling with learning to effectively market to different generations and cultures. It is likely that your target audience includes a generational mix of everyone from millennials to baby boomers, as well as people from different…

Continue

3 Ways to Turn 1st Time Customers into Repeat Buyers

Posted on September 6, 2016 at 10:33am 0 Comments

Creating a truly successful, profit-generating, and reputable dealership in your community requires more than selling one vehicle at a time.  While having your sales team consistently hit (and surpass) their quotas each month is certainly an integral component to longevity in the marketplace, it’s critical your dealership builds long-term relationships with each and every customer ~ transforming 1st time buyers at your dealership into loyal, referring car buyers.  This…

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