Featured Blog Posts – August 2017 Archive (7)

Rest in Peace Multi-Point Inspections!

Since multi-point inspections became standard, dealers have followed the same old processes. A customer comes into the service drive; the service advisor checks them in; a technician takes the car, examines it, then gives the…

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Added by Ujj Nath on August 29, 2017 at 10:00am — No Comments

Service Advisors: End Your Day with the Beginning in Mind!

When you first come to work every morning, do you spend time planning your day, or do you dive right in and start working? Depending upon your role…

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Added by Josh Blick on August 18, 2017 at 9:35am — No Comments

Used Vehicle Depreciation Ticks Up

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…

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Added by Black Book on August 15, 2017 at 11:14am — No Comments

Phone calls not preferred research shows

Are you a talker or a texter? Or do you prefer sending emails? February 2017 data show that US smartphone penetration surpassed 80 percent in 2016 (source: ComScore), making this growth the largest so far. However, the most basic…

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Added by Thomas F. Jung on August 15, 2017 at 5:20am — No Comments

Whose Tail IS It Anyway?

We've all heard that expression, "The tail is wagging the dog." In retail, that usually means our sales staff is dictating management rather than the other way around. Usually, the fix occurs when new management or a new training process comes in and everyone gets to start on the same page. However, the decision to change process or change personnel is at the dealer level.

Lately, a much larger tail has been dominating the countryside and predicting the end times if we continue as we…

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Added by John Fuhrman on August 11, 2017 at 10:06am — No Comments

Interaction is Key: 5 Inventory Web Display Best Practices

(Part 2 of a 4-piece blog series on vehicle merchandising)

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Added by Devin Daly on August 10, 2017 at 9:44am — No Comments

Attribution: Do Auto Dealers Really Know What’s Happening?

Things have changed considerably with the state of marketing measurement and we wanted to know how dealers are adapting to new measurement tools like Multi-Touch Attribution. So, in April 2017, we decided to ask and surveyed approximately 120 dealers for our State of Automotive…