All Blog Posts (10,970)

Social Media is Alive and Killing It!

Some skeptics lament the decline in the use of social media platforms. Perhaps because they’ve become jaded due to all the arguments and political rhetoric constantly popping up in news feeds. Well, don’t for a second believe these pessimists!

 

Social media is not only growing, it’s becoming more…

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Added by Paul Moran on July 6, 2018 at 9:29am — No Comments

BLACK BOOK USED VEHICLE RETENTION INDEX CONTINUES WITH GAINS LONG AFTER SPRING MARKET

Monthly Index Increased +0.3% During June

Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual value forecast solutions, released its Used Vehicle Retention Index for May showing that it increased 0.4% during June registering 113.3 and up…

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Added by Black Book on July 5, 2018 at 2:45pm — No Comments

Why Digital Marketing Should Be a Priority at Your Dealership

As time goes by, digital marketing is increasingly integrated into car dealerships’ ad budgets. Because of that, many options have developed which allow dealerships to create exposure and deliver ads in a more direct and targeted way -- more than was ever possible with traditional media.

 

Even some forms of…

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Added by Steve White on July 5, 2018 at 9:51am — No Comments

Success in Sales and Life in General Podcast: Episode 35- Your Price is Too High!

This week, Jeff covers how to tackle the objection of "Price". Too high or too low, people expect you to cater the price to their budget, even though it isn't always realistic for both parties. Stay tuned to hear Jeff's top 3 points to overcome this objection! Copyright 2018 Wm Jeff Cowan



Website: TheJeffCowan.com

Click HERE to watch!…

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Added by Jeff Cowan on July 3, 2018 at 12:00pm — No Comments

Stability in Market Outside of a Few Luxury Segments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…

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Added by Black Book on July 3, 2018 at 11:33am — No Comments

THIS is the Game Changer Life

What does living the game changer life really look like? What is the unstoppable mindset really all about? In this episode Dave answers these questions and more to help paint a portrait for you to see what living the game changer life is truly all about. Identify where you are in relation to the key points shared, and make adjustments to get or stay on track towards living the game changer life. Listen to it today on iTunes, Google Play Music, Stitcher, or at …

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Added by Dave Anderson on July 3, 2018 at 11:15am — No Comments

Are You Unintentionally Creating Missed Opportunities?

Today’s customers visit around 24 touchpoints during their car-buying journey, including your website, and get loaded up with information during this research period.

 

Those consumers have, more than likely, already narrowed your dealership down to one of only a couple that they plan to visit. And,…

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Added by John Wingle on July 3, 2018 at 9:48am — No Comments

24 HOUR FLASH SALE- Starting NOW!

ALL PRODUCTS AND SERVICES ON SALE FOR 24 HOURS ONLY!

Don't miss out on this 24-hour flash sale! Contact us at 800-248-2931 or email info@jcowansprotalk.com to inquire today!…

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Added by Jeff Cowan on July 2, 2018 at 6:19pm — No Comments

Guide to Buying a Used Sports Car

Lots of people love the thrill of owning a high performance vehicle but they often cost quite a fair amount. Completely apart from the initial cost of acquiring them, you have to consider additional expenses like insurance and maintenance. These factors make acquiring a used sports car the altogether more attractive option.

Of course, buying anything used requires careful…

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Added by guy sol on July 2, 2018 at 4:05am — No Comments

Write Service Podcast- Episode 35: How to Find Great Service Advisors!

This week, Jeff begins a new series on how to find great service advisors, where to find them, and how to make them the best for your dealership! He will show you how to motivate your current advisors, post effective job advertisements, and how to train them for highest retention. Stay tuned for the first few tips of the series! Copyright 2018 Wm Jeff Cowan

Website: automotiveservicetraining.com

Click HERE to…

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Added by Jeff Cowan on June 28, 2018 at 12:00pm — No Comments

How Do I Start Video Marketing (PART 2) [VIDEO]

                               

Flick Fusion COO Tim James shares his advice on how auto dealers can start adding video to their marketing strategy in part 2 of this 2 part video blog

Added by Timmy D. James on June 28, 2018 at 11:14am — No Comments

Is a “Little Bit Better” than your Competition Really a Great Customer Experience?

There is plenty of buzz nowadays in the automotive industry about the customer experience. Everything from improving the in-showroom experience, to the finance experience, online experience and the service experience; mostly by using technology and the proper training of employees in how to properly interact with…

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Added by sara callahan on June 28, 2018 at 9:30am — No Comments

How Analytics Help Lenders Identify Subprime Opportunities at the Dealer Level

Subprime auto loan volume and market share has continued to decline this year, illustrating that auto lenders may be tightening lending standards. As lenders consider which loans to approve, they should use analytic tools that widen their opportunities and better understand which dealers offer the best potential for their book of business.

According To Most Recent Equifax Data on Subprime Activity:

--871,900 auto loans and leases have been originated YTD to…

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Added by John Sternal on June 27, 2018 at 4:04pm — No Comments

Which Brands Saw Fastest Growth in May?

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, has new insights into the top fastest growing brands during the month of May. Jumpstart looked at which brands saw the largest increase in shopper interest and searches across its network of publishing sites. See below for trend data.

 

Top 5 fastest growing brands in May (vs. April):

Porsche: +19%

Fiat: +18%

Maserati: +16%

BMW: +14%

MINI:…

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Added by John Sternal on June 27, 2018 at 4:01pm — No Comments

PERQ Wins Top Honors in 16th Annual American Business Awards(SM)

Indianapolis-based PERQ takes home the 2018 Gold Stevie Award for “Founding Team of the Year” acknowledging team’s leadership in product innovation, company culture and triple digit growth in 2017

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Added by Crystal Hartwell on June 27, 2018 at 9:33am — No Comments

Auto glass repair - handling cracks and chips by the book

So you have recently faced a road incident that has led to one of your car windows, or windshield chipping, breaking or cracking. Even the smallest of window issue needs to be taken care of immediately, to no cause more serious inconveniences while you are driving. At…

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Added by Cynthia Madison on June 27, 2018 at 8:44am — No Comments

Swapalease.com Unveils The Best Family Cars Kids Will Want as Seen In Their Favorite Movies This Summer

Swapalease.com Unveils The Best Family Cars Kids Will Want as Seen In Their Favorite Movies This Summer

Jurassic World, Deadpool 2, and Avengers Infinity War all Premiered Late June, Include Practical Family Vehicles

Swapalease.com, the nation’s largest car lease marketplace, today announced their selections on the “best family cars kids will want” after several kid-friendly summer movie releases…

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Added by John Sternal on June 27, 2018 at 8:42am — No Comments

Motorhome, Camper Trailer Or Caravan – Which One To Choose?

There’s no doubt that the best way to explore the vast Australian expanse is by road. But there are three options for this, viz. motorhome, camper trailer and caravan.

Which one to choose among these? It’s indeed daunting, especially if you have no experience with any of these vehicles.

So, it’s better to look at the features of each and see if they match your requirements. This will help you make a better decision.…

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Added by Simon Hopes on June 27, 2018 at 4:43am — No Comments

Things should consider on buying second hand car

used Dodge truck

  The truck is an excellent vehicle to do multi-task. Buying second-hand truck gives a wonderful experience to the drivers.  People can choose any brand of vehicle online at a cost-effective price these days.  In the advanced technology most the people are considering online is a crucial part for buying any products at less time. Buyers have a high range of options to pick the best truck that suitable for their needs.  They find truck easily from…

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Added by Samuel on June 27, 2018 at 2:49am — No Comments

Success in Professional Sales Podcast- Episode 34: Summertime Success!

Summer is officially here! It's easy to get wrapped up in the nice weather, to have the urge for vacation, or to loosen the reins within your career. This week, Jeff discusses how to make the most out of your summer! Whether it's having meetings outside or incorporating seasonal training, there are many ways to make this summer your best yet! Stay tuned for his best tips and techniques. Copyright 2018 Wm Jeff Cowan

Website: TheJeffCowan.com…

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Added by Jeff Cowan on June 26, 2018 at 12:00pm — No Comments

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