Kelly Ford Named Top 2014 Women-Drivers Friendly Dealer

Reviews Show Consistent, Extraordinary Experiences by Women 

Congratulations to Kelly Ford! Here is the press release that was sent out. Wanted to showcase this on dealerElite!

Last year, women purchased an estimated 27.5 million vehicles – an impressive 75,000 units a day at new and used car…

With any new product and marketplace there’s a learning curve and we’ve recently gained more knowledge about what it takes to manage the “art” of posting to eBay classifieds. We want to share the Top 5 Best Practices we’ve learned over the last few weeks with you:

1.)  New eBay accounts require some “Seasoning” similar to the historical…

Do you have multiple streams of income? On this week's Think Tank Tuesday: learn how to uncover revenue opportunities you already have, build a long term strategy that is sustainable and create financial peace for your family. 

Dealerships can now track – and precisely target – the 40% of their site traffic that comes through smartphones and tablets; 1,100 dealers using Gubagoo report even higher chat-to-lead rates on mobile (74%) than on desktops

West Palm Beach, FL–April 15, 2014 – Gubagoo announced today that its behavioral analytics-based chat and website engagement platform for dealer websites is now fully optimized for…

DMEautomotive study provides fresh evidence that dealership avoidance is a new car buying “normal”

DAYTONA BEACH, Fla. – April 15, 2014 – It may be the second most expensive purchase of most people’s lives, but new research from DMEautomotive (DMEa) reveals that a growing number of Americans are bypassing test-drives – and making strikingly few visits to dealerships – in their car-buying process.

The latest…

To truly deliver a WOW customer experience and significantly improve your selling performance. Its critical that you embrace the concept of "Think Buyer First, Selling Second!" Click on the link below and learn how to quickly identify your customer's personality type, how to shape your sales approach and deliver the best customer experience.

Action steps:

•   Identify the customers you most often encounter.
•  …

There is so much truth to this statement.

Even so, keep the right…

Greetings,

Top performing Advisors bring in hundreds of thousands of dollars a year. If they don't perform well it's almost impossible to get that revenue back, it's just lost capital. On this call we are going to look at key performance indicators for Advisors.

Click the link below to listen to our call, and utilize our performance…

Hi, 

Are you measuring your sales process? Do you know who your best closer is? You might be surprised. 



Click the link below to find out Paul's no nonsense method of measuring your sales process... 

 …

WAAOL- All Automotive Advertising All The Time

Automotive advertising agencies have learned to manipulate the changing algorithms that search engines like Google and Bing use to drive organic search.  SEO is a…

Hello and welcome to this week’s edition of Beggs on the Used Car Market with used car valuation data trends from Black Book and Ricky Beggs. We trust the market has been good to each and every one of you as a buyer, a seller or a player in the lending side of the business. As I stood on the lanes this week I truly appreciate the comments that were made about the market strength, how some vehicles are identified and listed within the guides, and even the effects that actual VIN decoding…

One of the best things about traveling is experiencing how other people run their businesses.  It also allows you to have many different Sales presentations from many different people. This story is about how one motivated, knowledgeable and especially friendly Salesperson made a banana into a bbq pork sandwich.

I was …

Written by Paul Stowe. Originally published on the Up to Speed blog.

The rapid growth of both new and used vehicle sales over the past three years is stunning. Because of this, you need more salespeople. Recruiting, training, and retaining new sales talent into our business is difficult and challenging. But you simply have two choices: Accept this fact and take action……

This picture speaks volumes to me.

How about you?

Have a great attitude…

Find a mediocre sales person and you’ll find him/her surrounded by peers with like views, opinions and excuses.  They will tell you why their sales volume lacks consistency and their gross profit production is far below the median.  They practice the excuses so well that they’ve become experts a closing themselves on mediocrity.

They come to this new job with…

Something to be proud of!

I know nothing of this un-named couple.

But I will bet that they are happy!

I am sure it was not…

With so many great marketing tools at our fingertips in today's day and age I still can't understand why ANY dealer would run a web video, TV commercial, or radio spot without including a SIMPLE way for shoppers to convert. 

I hear commercials that say "Stop in to abc motors..." or "Test drive the XYZ today at Abc motors". These run with the assumption that the buyer knows where you're at or the assumption that they're looking at the screen that shows your address...or…

As we manager people and interact most of us try not to judge people.

We judge characteristics of an…