All Blog Posts (12,551)

Tips for Dealership Sales Success from Expert Trainer Jeff Cowan

  

Tips for Dealership Sales Success from Expert Trainer Jeff Cowan

 

Have pride in your team. Put effort into your appearance and wear your work shirt or uniform with as much pride as you would your favorite sports teams t-shirt or jersey.  You’re being paid, just like an athlete, to proudly wear your teams’ colors.

 

Enthusiasm is the main ingredient to making a…

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Added by Rebecca Tuohy on January 15, 2014 at 9:30am — No Comments

Does your Dealership use new Vehicle Addendums

I was wondering how many dealerships use New Vehicle Addendums?

My Company Liqueo has just launched a platform that creates, manages and prints addendums online, it's called DealerAddendums.com.

I wanted to know what percent of the franchise dealers out there use Addendums, and if you do use them how do you create them? Word, Excel, hand…

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Added by Allan Tone on January 14, 2014 at 5:45pm — No Comments

Your potential customers mailboxes are filled with offers and savings coupons. So, why not deliver something unique; something that offers a creative, compelling, and relevant message? Bass Event’s D…

Your potential customers mailboxes are filled with offers and savings coupons. So, why not deliver something unique; something that offers a creative, compelling, and relevant message? Bass Event’s Direct Mail campaigns are an awesome way to attract and entice your potential customers. No matter what your goals are, you can drive traffic to your showroom, raise community awareness and participation, or simply keep your dealership’s brand…

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Added by Jimmy Bass on January 14, 2014 at 5:43pm — No Comments

Get Better Quality Leads With Remarketing Segmentation

Do you have your contact information on your home page? Have you ever Googled your dealership? Find out why you should stop doing these two things to increase conversions. Learn about the tools you'll need to succeed.That's this week on Think Tank Tuesday.

Added by Paul Potratz on January 14, 2014 at 3:03pm — No Comments

Are You Being Penalized Without Your Knowledge?

 TIMOTHY MARTELL recently wrote a somewhat scathing assessment of an overlooked SEO problem. Those familiar with SEO know that duplicate content can be the "anchor around your kneck" when it comes to trying to keep a first page position on GOOGLE.  His entire article can be found here.…

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Added by Sarena West on January 14, 2014 at 1:00pm — No Comments

Car Lease Credit Approvals Rebound Slightly In December

Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals were up slightly in December (73.3%) compared with November levels (70%). The overall approvals rate on the year finished at 72.7%, compared with a 2012 rate of 65.3%.



Holiday lease shopping from a higher population of well-qualified…

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Added by John Sternal on January 14, 2014 at 10:32am — No Comments

FTC is making some serious noise on Deceptive Advertising. Are you in the crosshairs?

Read our blogOperation Steer Clear put out by the FTC.

     Last year I warned about the shot across the bow of our industry from the FTC. For the first time in decades, the FTC brought 5 dealers to account for their alleged deceptive advertising practices. Each dealer became saddled with painful consent decrees. Which is a way of saying. OK, I…

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Added by Paul Machin on January 14, 2014 at 9:33am — No Comments

It’s Almost NADA 2014 And We’re Pumped!

 What To Expect : Future Trends To Solve

Its that time of year again, when we all gather in the largest building NADA find and consume everything auto. As we approach one of the biggest conferences of the year we take a look at what to expect.

Technology has the pedal to…

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Added by Josh Knutson on January 14, 2014 at 8:00am — No Comments

DrivingSales University Continues Expansion into Canada: Partners with New Car Dealers Association of BC

 Leading web-based dealership training platform is now available to NCDA members at special rate

 

Salt Lake City, UT and Richmond, BC –January 13, 2014- DrivingSales University (DSU), the industry leader in online training and performance coaching, today announced that it has furthered its expansion into the Canadian market with a new alliance with the The New Car…

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Added by Crystal Hartwell on January 13, 2014 at 3:49pm — No Comments

Automotive Retailing Has Change

Last week I read a blog by automotive thought leader Dale Pollack, "More Signs of the E-Commerce Dawn in Automotive Retail". He outlined the trend that OEM's are selling direct to consumers and consumer's increasing willingness to purchase online. In this "New Dawn", Mr.…

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Added by Andrew Compton on January 13, 2014 at 2:12pm — 4 Comments

A Full Week Of Activity Is Back

Hello and welcome to this week’s Beggs on the Used Car Market Report from Ricky Beggs of Black Book. Although this is the second Monday of 2014, this is the first current market focused report for 2014. For those of you who tuned…

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Added by John Sternal on January 13, 2014 at 1:48pm — No Comments

Mangold Ford's Accounting Office Greatly Increases Efficiencies, Reduces Costs With Auto/Mate's DMS

For Immediate Release

Visit us at Booth # 3253 at NADA Convention & Expo

Mangold Ford's Accounting Office Greatly Increases Efficiencies, Reduces Costs With Auto/Mate's DMS

ALBANY, N.Y. – January 13th, 2014 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Mangold Ford, a Ford's…

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Added by Mike Esposito on January 13, 2014 at 12:09pm — No Comments

Baby, Want to Name My Car? Younger and Female Car Owners Most Likely to Name Their Vehicles; Nicknames Starting with ‘B’ Most Popular

New consumer study from DMEautomotive illuminates a powerful emotional connection between consumers and their vehicles; top names include ‘Baby,’ ‘Betsy,’ ‘Bessie,’ ‘Black Beauty,’ and ‘Betty’

 

Daytona Beach, FL – January 13, 2014 – Women and younger car owners are the most likely to give a nickname and associate a gender to their vehicles’, according to a new report from DMEautomotive. The survey on car-naming behavior…

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Added by Crystal Hartwell on January 13, 2014 at 11:03am — No Comments

Make Money Mondays with Sean V. Bradley - 'How Do You Know How Much Money You Need to Make?'



http://www.dealersynergy.com 856-546-2440

http:/www.automotivedigitaltraining.com

Make Money Mondays with Sean V. Bradley - 'How Do You Know How Much Money You Need to…

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Added by Sean V. Bradley on January 13, 2014 at 10:00am — No Comments

FTCS Automotive Sales Methodology

Have you ever had a customer play with their mobile phone while trying to work a car deal?

Have you ever needed to justify value in order to close a deal?

Do you use your mobile phone as a marketing and branding tool?

If this sounds like new and interesting information then chances are it is new for the improperly trained sales and marketing professional, that is.  The Forward Thinking Consultative Selling (FTCS) method has been created to evolve the next generation of…

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Added by Stan Sher on January 13, 2014 at 7:30am — No Comments

6 Personal Profile Picture Types to Help You Represent Your Business

Thanks to social media, the leaders of companies are often much more exposed than ever before. Not everybody uses social media regularly, especially business leaders who are too busy, too out of touch, or both. Those who are active on social media while running a company need to be sure their profile picture portrays the proper image.

Originally, I…

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Added by JD Rucker on January 13, 2014 at 6:19am — 5 Comments

Search Engine Optimization Should be Your #1 Priority In 2014 ~ Car Dealer Websites Tips

 
Here are some basic SEO tips that can make a huge difference this year! 
Website Research
The information…
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Added by MANNY LUNA on January 13, 2014 at 3:30am — No Comments

You Advertise the way you sell- It is long past time to change your sales process

BAU (Business As Usual) Costs more dealers tens of thousands while many wait for prosecution.

Are you ready for Caveat Venditor?

Added by Paul Machin on January 11, 2014 at 12:31pm — No Comments

What is the CFPB and a Fair Lending Policy?

Hello Friends, 

     It’s been awhile. I had to take some time away to assist in an explosive expansion of my company. As a part of that explosion, I recruited people I knew from the business.  In doing so, I always ask, “Who is your Compliance officer?” The most common answer is “I don’t have one”, or “My F&I manager” or “My (You fill in the blank)”.



Why is this significant for 2014?



One acronym – CFPB. If I need to explain what that means then maybe you…

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Added by Paul Machin on January 11, 2014 at 12:18pm — No Comments

Automotive Sales Manager Trains With Sean V. Bradley - Objections / Rebuttals / Word Tracks



http://www.dealersynergy.com 856-546-2440

http://www.automotivedigitaltraining.com

Automotive Sales Manager Trains With Sean V. Bradley - Objections / Rebuttals / Word Tracks

Sean V. Bradley had the opportunity to train objections, rebuttals (Word Tracks) with a very advanced Sales Manager from a Chevy Dealership in Indiana.

Watch this video and…

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Added by Sean V. Bradley on January 10, 2014 at 6:35pm — No Comments

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