All Blog Posts (12,555)

Search Engine Optimization Should be Your #1 Priority In 2014 ~ Car Dealer Websites Tips

 
Here are some basic SEO tips that can make a huge difference this year! 
Website Research
The information…
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Added by MANNY LUNA on January 13, 2014 at 3:30am — No Comments

You Advertise the way you sell- It is long past time to change your sales process

BAU (Business As Usual) Costs more dealers tens of thousands while many wait for prosecution.

Are you ready for Caveat Venditor?

Added by Paul Machin on January 11, 2014 at 12:31pm — No Comments

What is the CFPB and a Fair Lending Policy?

Hello Friends, 

     It’s been awhile. I had to take some time away to assist in an explosive expansion of my company. As a part of that explosion, I recruited people I knew from the business.  In doing so, I always ask, “Who is your Compliance officer?” The most common answer is “I don’t have one”, or “My F&I manager” or “My (You fill in the blank)”.



Why is this significant for 2014?



One acronym – CFPB. If I need to explain what that means then maybe you…

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Added by Paul Machin on January 11, 2014 at 12:18pm — No Comments

Automotive Sales Manager Trains With Sean V. Bradley - Objections / Rebuttals / Word Tracks



http://www.dealersynergy.com 856-546-2440

http://www.automotivedigitaltraining.com

Automotive Sales Manager Trains With Sean V. Bradley - Objections / Rebuttals / Word Tracks

Sean V. Bradley had the opportunity to train objections, rebuttals (Word Tracks) with a very advanced Sales Manager from a Chevy Dealership in Indiana.

Watch this video and…

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Added by Sean V. Bradley on January 10, 2014 at 6:35pm — No Comments

FTC Charges 10 Dealers With Deceptive Advertising

 

LOS ANGELES — The Federal Trade Commission (FTC) is cracking down on auto dealers for deceptive…

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Added by MANNY LUNA on January 10, 2014 at 12:00am — No Comments

C.S.I.

With the advent of Social - Media why are U.S. Auto Companies still pouring Millions of Dollars down the "Black H***" of C.S.I. Survey Programs ???? This is a Dinosaur approach completely ineffective & a total waste of resources. Dealership level "Time Current Concern Rectification Plans " must be in place 24/7/365. Nothing else is acceptable ....Agree or Disagree ?????? Let's Talk ..........

Added by Gordon Campbell on January 9, 2014 at 11:51am — No Comments

When the Customer Isn’t Right

I write a lot about customer experience, service and retention. With our hyper-competitive industry demanding greater transparency, it will continue to become more important. In a recent article, “…

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Added by Richard Holland on January 9, 2014 at 10:27am — 4 Comments

Do you have a sale's strategy for 2014?

Are you moving the desired amount of cars off of your dealership's lot? Would you listen to free advice from our highly trained sales consultant, for free? 

If so join us today at 1 PM eastern time. 

http://www.fixedperformance.com/front-end-sales-call/

Added by Rob Gehring on January 9, 2014 at 9:44am — No Comments

Should I have One Blog or Multiple?

When I first started in digital marketing back in 2006, I had a dream of helping people take over the internet realm for their particular niche. At the time, I had 4 automotive clients and with the thought that content and links were so powerful for SEO while social media was the future, I pictured a product where my clients were blogging several times a week and…

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Added by JD Rucker on January 9, 2014 at 7:00am — No Comments

Effective Cross-Selling in the Dealership

Vehicles are more reliable as recommended service intervals continue to grow.  This hits every area of the dealership making cross-selling among departments essential to sustaining and growing profits.  Click the link to learn how some of the best dealerships are supercharging their cross-selling efforts with a powerful, always-on technology platform.

The…

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Added by Lance Boldt on January 8, 2014 at 11:30am — No Comments

2013 Mobile Year In Review

A Reflection On Mobile In 2013 And Where The Industry Is Headed In 2014

Mobile has gained some major horsepower in the automotive industry in 2013, and with technology continually expanding at rapid rates, 2014 is…

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Added by Josh Knutson on January 8, 2014 at 10:00am — No Comments

Target’s Crisis Management Failure In the Wake of Data Breach

Target’s massive data breach, which caused an estimated 40 million credit and debit cards to be compromised during the holiday period, will end up costing them more than just headaches. Target first became aware of the breach a week prior to announcing the breach to the public. This slow response time imperiled consumers.

 

I was personally affected by this…

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Added by sara callahan on January 8, 2014 at 9:05am — No Comments

A Reminder About the Three Big Social Trends for 2014

I would love to tell you that this is breaking information, the type of news that you absolutely must hear in order to succeed in 2014, and that if you don't heed my advice your dealership will probably crumble in the earthquake of financial ruin by mid-March, but I just can't say that. This is a subtle post. It's a reminder of things that you should know, but just…

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Added by JD Rucker on January 8, 2014 at 6:47am — No Comments

The Importance of Wheel Alignment in Car Repair

Car owners should always ensure that their car is in good working condition. This increases car efficiency and takes preventative measures for future problems. One important part of your car that must be checked during regular repairs is the wheel alignment.Wheel alignment ensures that the car wheels are parallel to each other and at right angle to the ground. Properly aligned wheels will move straight even if the…

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Added by Pat McKemy on January 8, 2014 at 5:00am — No Comments

Dollhouse Furniture Ideas

Victorian dollhouse furniture is the archetypal best for your dollhouse. The Victorian era was archetypal in appearance and design, these pieces of furniture are adorable to the eye, accept rounding corners, and much design. Victorian dollhouse furniture are acutely the top sellers in dollhouse miniatures, and will abide to administration top due to their audible and admirable design.

Within kitchen sets for dollhouses, there is a much array in agreement of size-some kits alone cover…

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Added by katherine Prime on January 8, 2014 at 12:00am — No Comments

General Motors to Stop Monthly U.S. Sales Calls ~ How do you feel about it?

In move sure to disappoint industry analysts and journalists alike (us…

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Added by MANNY LUNA on January 7, 2014 at 10:00pm — No Comments

Sean V. Bradley Is Speaking & Dealer Synergy Is Exhibiting (At Booth #4401) at the 2014 NADA Convention in New Orleans

http://www.automotivedigitaltraining.com 856-546-2440

http://www.dealersynergy.com

Sean V. Bradley Is Speaking & Dealer Synergy Is Exhibiting (At Booth #4401) at the 2014 NADA Convention in New Orleans

Lets connect at #NADA2014 in #NewOrleans I will be a #Convention #Speaker and Dealer Synergy will be exhibiting at booth #4401

We will have…

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Added by Sean V. Bradley on January 7, 2014 at 7:41pm — No Comments

Do You Have Horrible Traffic? Here's What To Do

Times have changed when it comes to leads. "Think digitally;" that's where shoppers start these days. Some elements can be learned, while others will take some training. Learn about the tools you'll need to succeed.That's this week on Think Tank Tuesday.

Added by Paul Potratz on January 7, 2014 at 2:28pm — No Comments

Why Every Dealership Should Have A Giant Inflatable Gorilla

One of the challenges that dealers and managers face when analyzing their marketing budgets is sourcing traffic. Do you find anomalies in your sources when reviewing the sourcing of your store’s traffic? Is every customer being reported in your CRM as generated via a Walk-in, Billboard, Auto Mall or AAA?  AAA sounds great until you realize you don’t even have a program with…

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Added by Mike Gorun on January 7, 2014 at 1:32pm — No Comments

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