AUTOMOTIVE DIGEST BLOG
“TrueCar Seeks the “Truth” about Real Reason for Its Existence”
WHY TRUECAR IN THE FIRST PLACE?
TrueCar was founded on the premise that dealers were exploiting car shoppers on price.
TrueCar was to tell the “truth” about the “price” car shoppers would/should pay.
TrueCar was the great “White Knight” of car pricing for beleaguered car…
ContinueAdded by Chuck Parker on April 1, 2016 at 11:35am — No Comments
As Generation Z grows into a larger-purchase generation, it’s important for your dealership to take notice of the ways this younger generation of shoppers prefers to tackle the marketplace. The way they shop, research, and connect with businesses will affect the way your dealership chooses to communicate with and market to them.…
Added by Joseph Little on January 15, 2016 at 5:49pm — No Comments
We’re millennials, and we have the world at our fingertips, quite literally. We’re not great at waiting for anything, and if we don’t have to, we won’t. We like to keep our options open, and we’re not afraid to explore new brands, updated styles, and fresh trends; and we’ll always find what works best for us. We love to be involved, and we love to be…
ContinueAdded by Joseph Little on January 8, 2016 at 3:30pm — No Comments
You’ve heard quite a bit about millennials, Gen Xers, and earlier generations. Now it’s time for Generation Z to get some time in the spotlight. Gen Z is generally made up of individuals born between the years of 1995-2012, and for automotive dealerships, that means this generation is just barely starting to scrape the surface of buying. However, they are a group to watch for…
ContinueAdded by Joseph Little on November 5, 2015 at 4:15pm — No Comments
Listen on iTunes - Listen on blog
Jennifer Briggs is a…
ContinueAdded by Joseph Little on July 30, 2015 at 11:53am — No Comments
CHAPEL HILL, N.C. – January 21, 2014 – 3 Birds, the automotive industry's only demand generation and customer retention platform and services provider, announces the launch of their redesigned company website (http://www.3birdsmarketing.com) built on its own responsive website platform. The new website combines clean, mobile first design elements with responsive website architecture for device optimized presentation on PCs,…
ContinueAdded by Emily Douglas on January 22, 2014 at 7:00am — No Comments
DID YOU AUTHORIZE YOUR INVENTORY TO BE POSTED ON ANTI-DEALER OR HOSTILE WEBSITES?
5:00 AM and the Alpha Dawg is on the…
ContinueAdded by James A. Ziegler on May 2, 2013 at 2:00pm — 33 Comments
How come everybody isn't using Google Voice?
Here are 15 reasons why you should be, if you're not already…
This may sound like a commercial, but I am just a fan and user trying to pass on the idea.
Added by Adam Ross -InfiniteProspects.com on May 16, 2012 at 12:00pm — No Comments
Added by DealerELITE on May 1, 2012 at 2:30pm — No Comments
Added by Adam Ross -InfiniteProspects.com on October 11, 2011 at 9:39pm — No Comments
Added by Adam Ross -InfiniteProspects.com on October 11, 2011 at 9:30pm — No Comments
Automotive advertising agencies are challenged to keep up with new technologies and online marketing channels to accommodate today's internet savvy consumer. Ad Agency Online, L.L.C. is a national network of independent affiliated automotive advertising agencies that leverage their resources and complimentary skill sets to serve their auto dealer and vendor clients. The network's portal --…
ContinueAdded by Philip Zelinger on February 13, 2011 at 11:00am — No Comments
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