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All Blog Posts Tagged 'NADA' (49)

20th Anniversary Reflections

IT’S BEEN 20 YEARS SINCE THE LAUNCH OF OUR COMPANY, THE MAR-KEE GROUP.  MY GOODNESS,…

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Added by The Mar-Kee Group on June 9, 2016 at 5:00pm — No Comments

4 Parallels of the Auto Industry and the NFL

The 2016 NADA conference in Las Vegas proved connections are the single most important factor of this business, and any business for that matter. To lead, you must be able to connect with a team, and from there an audience, and beyond that, the world. The focus…

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Added by David Metter on April 13, 2016 at 11:57am — No Comments

Summit Truck Group Retains Helion Technologies as Managed Services Provider

Las Vegas, NV -- April 1st, 2016 -- Helion Technologies, a leading provider of information technology (IT) solutions for auto and truck dealers, announced today that it has added the Summit Truck Group to its list of clientele. The Summit Truck Group operates 33 commercial truck and bus dealerships in Arkansas, Kansas, Mississippi, Missouri, New Mexico, Oklahoma, Tennessee, and Texas. Helion was retained to manage the group's…

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Added by Erik S. Nachbahr on April 1, 2016 at 9:56am — No Comments

Helion Releases Free eBook: Five Technology Musts to Drive Auto Dealer Sales & Service Revenue

Timonium, MD -- March 28th, 2016-- Helion Automotive Technologies, a leading provider of information technology (IT) solutions for auto dealers, announced today the release of a free eBook. Five Technology Musts to Drive Auto Dealer Sales & Service Revenue reveals the five most critical information technology (IT) priorities for auto dealerships today, and how to optimize these technologies to increase…

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Added by Erik S. Nachbahr on March 28, 2016 at 10:07am — No Comments

The Biggest Security Threat to Auto Dealerships is the Employees, Warns Helion

Timonium, MD – March 21st, 2016-- Helion Automotive Technologies, a leading provider of information technology (IT) solutions to auto dealerships, warns that the biggest security threat to auto dealerships is the employees. International crime organizations are targeting auto dealers, among other service businesses, with sophisticated and targeted email scams designed to trick unwitting employees into performing actions that…

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Added by Erik S. Nachbahr on March 21, 2016 at 10:55am — No Comments

Auto/Mate's Mike Esposito and Dave Druzynski to Present Workplace-Focused Workshops at NADA 2016

Albany, N.Y. – March 7th, 2016 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that two of its senior executives will be presenting workshops at the 2016 NADA Conference and Exposition in Las Vegas, NV. Mike Esposito, President and CEO, will present Create a Top Workplace to Increase Customer Loyalty, and Dave Druzynski, Director of Human Resources, will present Proceed with Caution! Social Media in Hiring and…

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Added by Mike Esposito on March 7, 2016 at 10:01am — No Comments

Erik Nachbahr to Present Five Technology Musts to Drive Sales and Service Revenue at NADA

FOR IMMEDIATE RELEASE

Timonium, MD – February 22nd, 2016-- Helion Automotive Technologies, a leading provider of information technology (IT) solutions to auto dealerships, announced today that its president, Erik Nachbahr, will be presenting a workshop at the 2016 NADA Conference and Expo in Las Vegas, NV. Auto dealers who attend Five Technology Musts to Drive Sales and Service Revenue will learn how…

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Added by Erik S. Nachbahr on February 22, 2016 at 10:31am — No Comments

How to Reduce Employee Turnover

In the 2015 NADA Workforce Study, one of the most shocking statistics to me was that only 33% of all sales consultants hired reached their three-year service anniversary; which means that 67% of sales consultants that were hired quit within the first three years.

 

The high turnover rate among car…

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Added by Mike Esposito on December 16, 2015 at 7:37pm — No Comments

New Report Illustrates Proposed Legislation’s Huge Impact on Trade Values

In a newly released report conducted by J.D. Power and commissioned by the National Automobile Association, trade-in value reduction due to proposed legislation could have significant financial impact on both dealers and…

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Added by Chris Miller on December 4, 2015 at 8:08am — No Comments

Auto/Mate Receives a “Best Places to Work” Award from the Albany Business Review Six Years Running

Albany, N.Y. – November 9th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that it has been named a “Best Places to Work” in New York State’s Capital region by the Albany Business Review. Auto/Mate was one of nine companies honored in the medium-large category (companies with 50 to 149…

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Added by Mike Esposito on November 9, 2015 at 10:02am — No Comments

Auto/Mate Releases Free eBook: The Auto Dealer's Ten-Step Guide To Hiring the Best Employees

Albany, N.Y. – October 26th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today the release of a free eBook titled "The Auto Dealer's Ten Step Guide to…

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Added by Mike Esposito on October 26, 2015 at 11:10am — No Comments

When Will I See You Again?

When will I see you again? No, I am not talking about the 70’s pop song, although the lyrics just may fit the content here. I am talking about the continued trend in customer defections from our dealerships. 

 

Customer’s defect for many reasons and the longer an individual owns a car, the harder it can be…

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Added by Mike Gorun on February 23, 2015 at 9:13am — No Comments

How Will Mobile Tech Partnerships Shift The Automotive Market?

Connected Car and the Dealership:

The era of connected cars is officially well underway. Automotive and technology giants recently announced substantial partnerships that will pave the future of cars and technology.…

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Added by Josh Knutson on April 16, 2014 at 3:54pm — No Comments

Really...it's been 60 days?

It’s been 60 days.

Like many, you went to the NADA Convention determined to find the one thing that was going to make a difference in your Dealership this year. You had every intention of making changes and doing something different. You gathered information and then cataloged it. You even made a list of your Dealerships Managers and their responsibilities and revised their Goals based on the new information and training you were about to provide them.

You were ready for…

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Added by Leonard Buchholz on March 29, 2014 at 9:12am — No Comments

Between A Rock and a Hard Place: The Increasing Concern of Data Security

Data security is becoming an increasingly public concern as databases from large retailers continue to be breached and consumer information exposed. Congress is holding hearings this week with top data security professionals to discuss how best to prevent future breaches. The concern is so high that Congress is…

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Added by Scott T Joseph on March 12, 2014 at 4:30pm — No Comments

DealersLink® Shines At The 2014 NADA Convention

FOR IMMEDIATE RELEASE

(February 4, 2014) - Broomfield, CO. The buzz surrounding DealersLink® — one of the most exciting companies in the automotive industry — was abundant at NADA this year. DealersLink® ran over 500 dealer demos at the show and impressed dealers with its new release of the V4 Game Changer.

DealersLink® is gaining more attention as one of the most innovative companies in the auto industry — DealersLink® experienced a 50 percent growth rate in 2013 and…

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Added by Devon Peterson on February 4, 2014 at 8:29am — No Comments

That Was A BLAST : NADA 2014 Recap

 

This years NADA was definitely one for the books. Taking place in one of the best cities in America, New Orleans, LA. The times to be had were extremely fun and the information we gathered on the auto industry was insightfully eye opening.

The convention center was like a massive maze of everything auto with our friends being scattered…

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Added by Josh Knutson on January 28, 2014 at 6:30am — No Comments

Top 7 #AutoMarketing Priorities

Every year around this time, dealerships find themselves making decisions about how to move forward with their marketing. The NADA Convention is often a starting point for the decision-making process; whether you go or not, the post-NADA whirlwind is a great time to grab the latest and greatest from the…

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Added by JD Rucker on January 23, 2014 at 4:30am — No Comments

Hey Auto Vendors! Your Booth Babes Aren't Helping

describe the image ActivEngage’s good friend Jeff Kershner wrote a DealerRefresh post way back in 2008 called The ROI of an NADA Booth Model. Hilarious and creative, the blog is half mathematical formula for determining your “booth model conversion ratio” and half love note to a vAuto model named Andrea. We love Jeff’s style.

But with NADA right around the corner, it might…

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Added by Stephen Jackson on January 22, 2014 at 3:18pm — No Comments

DealersLink® To Launch It's Marketplace 4.0 at The NADA Convention



DEALERSLINK® TO LAUNCH ITS MARKETPLACE 4.0 AT THE 2014 NADA CONVENTION 

THE MOST ROBUST DEALER DIRECT SOURCING NETWORK IN THE INDUSTRY 

FOR IMMEDIATE RELEASE

(January 15, 2014) - Broomfield, CO. DealersLink®, the nation’s premier…

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Added by Devon Peterson on January 15, 2014 at 9:35am — No Comments

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Blog Posts

How to Optimize Your Open Rates

Posted by Paul Potratz on July 1, 2016 at 3:17pm 0 Comments

Did you know subject lines framed as questions get fewer open rates and replies?

Most people assume you SHOULD ask questions in your subject line in order to…

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Don't Ask If, Ask Which

Posted by Mike Stoner on July 1, 2016 at 2:36pm 0 Comments

Way back during the Great Depression in the 1930's Walgreen Drugstores hired Elmer Wheeler to help them sell eggs.

You might ask yourself, "why the hell would Walgreen's be selling eggs?"

Well, they, like all drugstores back then…

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Shoppers Speak Out: 5 Things That Are More Important Than Price

Posted by Joseph Little on July 1, 2016 at 10:41am 0 Comments

When shopping for anything, especially big-ticket items like cars, shoppers compare prices. It’s natural to try and find the best deal and save as much money as possible, however, times have changed, and the best price is no longer the sole…

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Response Rate Solutions to Surveys - Reviews - Testimonials

Posted by Steve Santorsola on June 30, 2016 at 3:40pm 0 Comments

A universal challenge for business is the ongoing quest for quality feedback from our clients, customers and patients.  So often, almost in desperation, we adopt third party platforms that promise improved response…

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The ONLY Goals of Your Website

Posted by Steve Stauning on June 30, 2016 at 2:44pm 1 Comment

I hate to break it to you, but if you run a…

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Injecting the Power of Video into Your Content Marketing

Posted by sara callahan on June 30, 2016 at 10:12am 0 Comments

Video content has pretty much become the preferred medium for…

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