If there's one thing that bugs me more than anything professionally, it's when bad marketing people give good marketing people a bad name by continuing to use spam and automated techniques when they simply do not work anymore. It's a plague in many industries, but seems to find its happiest home in the realm of search marketing.
There's a reason for this, of…
ContinueAdded by JD Rucker on October 28, 2013 at 11:00am — No Comments
“How about a magic trick? I’m gonna make this keyword disappear.”
*SMASH*
“TA DAA! It’s…It’s gone.”
The famous scene from The Dark Knight applies very nicely to black hat search engine optimization tricks today. Those who are still trying to “beat the system”…
ContinueAdded by JD Rucker on February 14, 2013 at 3:30pm — No Comments
There was a time when the search engines rewarded content of all types. If a website syndicated content from elsewhere on the web and exposed it to their audience, it wasn’t as good as unique content but at least it didn’t hurt. Some of the content would be de-indexed as duplicate but the overall health of the domain itself was not harmed.
Today,…
ContinueAdded by JD Rucker on January 29, 2013 at 8:30pm — No Comments
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