All Blog Posts Tagged 'TrueCar' (12)


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TrueCar Seeks the “Truth” about Real Reason for Its Existence

AUTOMOTIVE DIGEST BLOG

 

TrueCar Seeks the “Truth” about Real Reason for Its Existence

 

WHY TRUECAR IN THE FIRST PLACE?

TrueCar was founded on the premise that dealers were exploiting car shoppers on price.

TrueCar was to tell the “truth” about the “price” car shoppers would/should pay.

TrueCar was the great “White Knight” of car pricing for beleaguered car…

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Added by Chuck Parker on April 1, 2016 at 11:35am — No Comments


Solution Provider
Why Would Dealers Even Want an e-Lead?

[With the on-again/off-again debate about Third Party Providers currently on (again), it seems appropriate to present this excerpt from our 2015 Online Automotive Leads mystery shop study.]

A high percentage of dealership desk managers still look at the Internet and their own internet sales teams as the enemy. For these shortsighted managers, the elimination of e-leads in their dealership might likely be viewed as a blessing.…

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Added by Steve Stauning on August 3, 2015 at 5:30pm — No Comments


Solution Provider
What Happened to Customer Service?

A recent event held by Edmunds named “Hackomotive” brought together some of the brightest technology innovators in the automotive industry. The purpose of this event was to streamline the automotive buying process for consumers. Technology and shopping portals are increasingly becoming more prominent in our industry. A couple of companies that are gaining steam include the…

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Added by Richard Holland on April 3, 2014 at 6:28am — No Comments


Solution Provider
TrueCar supporters think women are incapable and "stupid" of buying a car without a man or a machine.

Considering the gullible, easily confused, passive, and exploitable little creatures that women inherently are, it’s about time a company came up with a way to help us buy cars all by our wispy, delicate selves, without the need to bring a strong, savvy man along to ensure we don’t swoon at the first sight of…

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Added by MANNY LUNA on February 12, 2014 at 8:00pm — No Comments


Solution Provider
TrueCar filed the lawsuit: Sonic Automotive, the nation's third-largest dealership group, is ending its relationship with TrueCar

Sonic Automotive Inc., the nation's third-largest dealership group, is ending its relationship with TrueCar at the end of this month, after the car shopping service sued Sonic in federal court for trademark infringement.

TrueCar filed the …

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Added by MANNY LUNA on January 26, 2014 at 5:00pm — No Comments

Ten Truecar Scholarships To AutoCon2013 To Be Awarded

APPLY HERE

TrueCar Announces 10 Sponsored Scholarships to AutoCon2013!

 …

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Added by Ralph Paglia on June 27, 2013 at 8:30am — 1 Comment


Training Provider
When are dealers going to say, "Enough!"

Edmunds launches price guarantee for online car shoppers 

Automotive News.

The article states that 600 dealers have already signed up. 

Here is another third party, that is going to dictate what price dealers should sell their product.  These dealers are going to pay…

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Added by Doug Davis on June 6, 2013 at 11:30am — No Comments

AutoCon 2012 Announces TrueCar Sponsored Full Ride Scholarship Program

AutoCon 2012 Announces TrueCar Sponsored Full Ride Scholarship Program

Automotive Media Partners, LLC and First Class Educators are proud to announce the creation of a scholarship program sponsored by TrueCar of Santa Monica, California. TrueCar’s pioneering sponsorship of this program provides the…

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Added by DealerELITE on July 16, 2012 at 5:30pm — 5 Comments


Solution Provider
More bad news for TrueCar......

Good evening Dealer Elite members,



More details on the deal Between Internet Site Yahoo and TrueCar which has fallen through. After working with TrueCar before the industry and state Lawyers started attacking the company, the facts are finally out in the open.



Here are the details from auto news:… Continue

Added by Ian Nethercott on July 9, 2012 at 2:00am — No Comments


Training Provider
THE DATA POLICE HAVE ARRIVED

Most recently there has been a bold new wave washing over the automotive dealership landscape. Beginning with TrueCar, whose CEO bragged about using data to eliminate dealerships and  lower profits below True Cost. He arrogantly taunted us with claims of "Transparency" which has become the "Buzz Word" of every vendor using our own data to virtually put us out of business, to steal our customers information, and sell it, pass it on to their affiliate companies, and otherwise resell it to…

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Added by James A. Ziegler on January 15, 2012 at 10:00am — 90 Comments


Training Provider
An Intertview With Scott Painter, CEO of TrueCar

Yesterday I conducted an interview with Scott Painter, CEO of TrueCar.  I asked him some tough questions and he candidly provided the answers. Answers that I didn't always agree with, but he did answer my questions.  I commend Scott Painter for reaching out to people like myself and Jim Ziegler. 



There is no doubt that Mr. Painter is very passionate about his business.  He believes in what he is doing and he's defending his vision, and I can't fault the man for attempting to…

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Added by Jerry Thibeau on December 14, 2011 at 9:56am — 11 Comments


Training Provider
TRUE CAR and ZAG Cyber Bandits, Parasites or Good for the Car Business?

Jim Ziegler asks...

I am hearing a lot of discussion about True Car and ZAG.  I continually scratch my head and wonder if  desperate dealers are doing the marketing limbo "How Low Can You Go?" 

Are we so bad at what we do that we have to line up and pay vendors to lose money? AND, who is giving these…

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Added by James A. Ziegler on November 27, 2011 at 5:30pm — 1860 Comments

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