All Blog Posts Tagged 'auto' (329)

Technology is Better than Sales People!

A lesson on building your own Digital Network, and getting away from 3rd party vendors!

Most dealerships E commerce managers believe they are at the top of the technology game when they pay for large budgets that serve up ads, based on IP addresses, or cookie based ads. With the age of revolving IP addresses and cookie awareness, this form of advertising is losing ground quickly, no one has a static IP anymore, and consumers do not even pay attention to those…

Continue

Added by Daniela Francheska Sherrod on March 12, 2015 at 3:14pm — No Comments

Car Shopping Insights: Loyalty to Dealership

A recent study on customer loyalty to dealership revealed interesting insights into the behavior of automotive shoppers.

Customer data, compiled from car buyers of varying ages, gender, geographic location, and media consumption, aimed to measure the impact of these factors on customer loyalty in the automotive industry. After studying dealership customer media surveys since 2006 and reviewing more than 73,300 media usage surveys, Mudd Advertising concluded that differences in age,…

Continue

Added by Britt Bischoff on March 2, 2015 at 2:30pm — No Comments

Flick Fusion Releases Upgraded Mobile Apps, Giving Lot Service Companies the Power to Create Inventory Videos On the Go

Urbandale, IA--February 24th, 2015--Flick Fusion (www.flickfusion.com) today announced it has released an upgraded version of its mobile apps for iPhone and Android devices. Lot service companies that provide auto dealers with inventory videos can now use mobile devices to shoot high-quality HD video, text or email videos to clients, extract images from videos and upload videos to websites, YouTube, Facebook and other third-party…

Continue

Added by Brian Cox on February 24, 2015 at 12:04pm — No Comments

Flick Fusion Announces Availability of 2015 Makes and Models In Expanded Library of PicMotion New Vehicle Inventory Videos

Urbandale, IA--February 2nd, 2015--Flick Fusion (www.flickfusion.com) today announced the availability of 2015 makes and models in an expanded library of PicMotion new vehicle inventory videos. In partnership with Chrome Data (www.chromedata.com), Flick Fusion's PicMotion videos make it easy for auto dealers to turn new vehicle inventory listings into rich video content optimized for video SEO. Up to five…

Continue

Added by Brian Cox on February 2, 2015 at 11:25am — No Comments

#Automotiverecruitment Game Changing News/Press Release

Automax Recruiting And Training And Recruitment HQ Partner Up To Bring New Hiring Technology To Automotive Recruitment

Automotive Recruitment Has Gone From High Technology And No-Touch, To High Technology And High Touch With The Inclusion Of A…

Continue

Added by Craig Lockerd on January 23, 2015 at 11:23am — 5 Comments

Using Auto Dealer Website SEO Services to Maximize Traffic and Conversions

Having an online presence in the present day is great for your business especially in the auto dealership industry. This is because now more than ever people want to do most things from the comfort of their homes and offices and at the same time there are plenty of financial institutions that have been set up to…

Continue

Added by Fred G. Slabine on January 13, 2015 at 1:04pm — No Comments

SURVEY: AMERICANS WANT USED CAR AND TRUCK LEASE OPTIONS

Swapalease.com, the nation’s largest car lease marketplace, unveiled results of its latest survey showing that 82% of drivers across the U.S. would consider getting a used car or truck lease that was three years old. Swapalease.com is studying the consumer appetite for used leasing and presented an online survey in front of 2,500 drivers across the country during November, 2014.



One of the benefits of a used lease would include a lower monthly payment, and approximately a third of…

Continue

Added by John Sternal on January 8, 2015 at 4:36pm — No Comments

Will Service Technicians Need Computer Development Skills Soon?

Each year OEMs add more and more advanced technology to their vehicles. As a result, the skill set demanded of today’s technician has transitioned from one that is purely mechanical, into one that is more technology-based. Up until now, technicians have had access to master techs at their respective manufacturers to…

Continue

Added by Richard Holland on January 8, 2015 at 8:30am — No Comments

How To Make Your Auto Dealer Website User Friendly To Improve Your Search Rating

 In the current economic times, having a business website is crucial for virtually all the businesses. This is more so in the car dealership industry where the majority of the buyers are conducting online searches in pursuit of the best deals. However, having a website is not the only thing that is required as it has to be good and reflect on the search engine results. To achieve this for your auto dealer website, you have to make it user friendly. This is because currently, one of…

Continue

Added by Fred G. Slabine on January 7, 2015 at 1:22pm — No Comments

Flick Fusion Collaborates with ZMOT Auto to Produce Auto Inventory Videos for Spanish Speaking Car Buyers

Urbandale, IA--January 5th, 2014--Flick Fusion (www.flickfusion.com) today announced a collaboration with ZMOT Auto (www.ZMOTauto.com), a leading automotive digital velocity firm, to produce vehicle inventory videos with voiceovers in a conversational style for Spanish-speaking car buyers. Auto dealerships that cater to a Spanish-speaking clientele can now include inventory videos as part of a comprehensive…

Continue

Added by Brian Cox on January 5, 2015 at 11:58am — 2 Comments

Flick Fusion Introduces VidMagnet™, An Inventory Video Add-On Designed to Drive More Traffic to Auto Dealer Websites

Urbandale, IA--December 22nd, 2014--Flick Fusion (www.flickfusion.com) today introduced VidMagnetTM, a powerful addition to inventory videos that leverages Video SEO (VSEO) and drives more traffic from YouTube and other video websites to auto dealer websites. When a dealership sells a vehicle featured in an inventory video, normally that video is removed from the Internet. With VidMagnet, the video stays on the Internet indefinitely…

Continue

Added by Brian Cox on December 22, 2014 at 12:26pm — No Comments

Social Content Examples for December 2014

Let me start off by stressing the word social, these are going to be topics, events and days of interest that you can use to be conversation pieces with people in your online communities. None will be car specific but instead topics that might stimulate two-way conversations and recognition. People are pretty smart, they know ABC Toyota sells Toyota’s, you don’t have to tell them every day.

These topics will fall into the fun section of my 4-3-2-1 Rule of Facebook Posting. Each month,…

Continue

Added by Rob Hagen on December 8, 2014 at 10:30am — No Comments

How to Cash-in on Your DMS Data

Question: How much money is sitting in your Dealership Management System (DMS) right now?

 

Well, let’s break it down. The average-sized dealership has tens of thousands of customer names in its DMS. Since each name represents a customer—either sales or service—whose ownership of their…

Continue

Added by Matt Rodeghero on December 5, 2014 at 4:19pm — No Comments

HOW EFFECTIVE ARE THE LUXURY “DECEMBER TO REMEMBER” AUTO CAMPAIGNS?

Just how successful are the “December To Remember” campaigns? Swapalease.com analyzed vehicle search and consideration patterns from the 2013 holiday season to gauge which luxury brands see a rise in consumer consideration during the holiday season. Lexus saw the biggest increase in search and consideration patterns, but only by a slim margin.



Swapalease.com is the nation’s largest online lease marketplace, processing tens of thousands of lease exchanges each year for today’s most…

Continue

Added by John Sternal on December 4, 2014 at 7:19pm — No Comments

Three Tips to Boost Email Collection Rates

A name without an email address is a wasted opportunity. For every 10,000 contacts pulled from dealership management systems, on average only 3,000 have deliverable email addresses. This means that most dealers are unable to send emails to 70 percent of their past, current and potential customers.

 …

Continue

Added by Jennifer Kras on November 12, 2014 at 11:42am — 3 Comments

Flick Fusion Partners with LT2 to Bring Video Marketing Solutions to Commercial Truck, Equipment & Power Sports Industries

FOR IMMEDIATE RELEASE

Urbandale, IA--November 10th, 2014--Flick Fusion (www.flickfusion.com), today announced a partnership with Lighthouse Technology Team (LT2) to bring video marketing solutions to the commercial truck, equipment, cycle, recreational vehicle (RV) and power sports industries. Effective immediately, the Flick Fusion video platform will enable dealers in these industries to showcase their vehicles and…

Continue

Added by Brian Cox on November 10, 2014 at 11:36am — No Comments

Automotive Dealership Internet & Phone Sales Training-J.R. Batchelor

Added by J.R. Batchelor on October 30, 2014 at 9:28pm — No Comments

Automotive Dealership Sales Training Strategy & Process- J.R. Batchelor

Added by J.R. Batchelor on October 28, 2014 at 9:36pm — No Comments

Flick Fusion Releases InstaVid, An Automated Video Production Service That Helps Auto Dealers Move Metal Faster

FOR IMMEDIATE RELEASE

Urbandale, IA--October 27th, 2014--Flick Fusion (www.flickfusion.com), the industry's leading video marketing provider, today released InstaVid, an automated video production service that instantly creates and distributes new and pre-owned inventory videos for auto dealers. In many dealerships, the average time it takes to get photos of inventory for listings and videos is two to three days. InstaVid…

Continue

Added by Brian Cox on October 28, 2014 at 1:42pm — No Comments

Why Customers Leave Without Buying A Car And What To Do About It

What's the most creative reason you've heard from a customer who is leaving your dealership lot without purchasing? Sure there are the typical, "have to check with my spouse," and "have to pick up my kids at their soccer game." Then there are the more atypical reasons: "I have a dentist appointment," or "My mother-in-law's in town." If it's one of the latter, warning bells should be ringing. Who would rather go to a dentist appointment or visit with their mother-in-law than buy a…

Continue

Added by Patrick Kelly on October 23, 2014 at 2:00pm — 7 Comments

Monthly Archives

2015

2014

2013

2012

2011

2010

1999

Why Join DealerELITE?

Benefits of DealerELITE membership...

  • Access to exclusive content
  • Post your own content
  • Start your own group with your own members
  • Comment on existing content
  • Receive notifications on your favorite content
  • Follow members and their content
  • Participation in polls and contests
  • Make suggestions to dE creators
  • Personal assistance by dE creators
  • It's FREE!

TOP 5 Contributing Members This Week

1. I.C. Collins

Midland, TX, United States

2. Cory Mosley

Henrico, VA, United States

3. Al Mosher

Bradenton, FL, United States

4. Steve Stauning

Coeur D Alene, ID, United States

5. Sean V. Bradley

Philadelphia, PA, United States

Training Solutions

dE Social

Follow dealerELITE on Twitter
Join dE on LinkedIn

© 2015   Created by DealerELITE.

Badges  |  Report an Issue  |  Terms of Service