Why are Instant Articles beneficial? Facebook provides a guide to Instant Article configuration so that you can use their content management system.
• Instant Articles are 10x faster than traditional mobile web articles
• They’re read 20% more often
• Clients are 70% less likely to leave the article once they’re there.
Watch this week's Hard Facts now for more info!…
Added by Paul Potratz on April 29, 2016 at 7:30am — No Comments
Added by Paul Potratz on April 26, 2016 at 3:56pm — No Comments
Make sure your utilizing your blog to the fullest extent! On this week’s Hard Facts, Samantha explains how your blog can not only boost traffic to your website, but also creates demand for your products and services! Watch this week’s Hard Facts to learn about some things you should know before hitting the publish button on your blog that will drastically effect its…
Added by Paul Potratz on April 22, 2016 at 2:45pm — No Comments
Will new opportunities set you apart from the competition or will they be a distraction? In order for you to stay relevant and grow in your industry, you can't remain stagnant.
In this week’s Think Tank Tuesday, I tell a personal story about a serial entrepreneur that you might want to hear. Watch now for more info.
Comment below for future Think Tank Tuesday ideas!…
Added by Paul Potratz on April 19, 2016 at 4:45pm — No Comments
How do your customers engage with your website? How do you get them on the path to conversion? It's much more than just page views and time-on-site.
If you plan on getting the most out of your website, this week's Hard Facts is for you. Samantha will teach you how…Continue
Added by Paul Potratz on April 15, 2016 at 4:43pm — No Comments
Businesses in every industry are using the Internet to increase their visibility and gain more loyal customers. Online advertising is a tool that you cannot afford not to use. By establishing an official company website, you…Continue
Added by Roy Revill on April 13, 2016 at 5:30pm — No Comments
The 2016 NADA conference in Las Vegas proved connections are the single most important factor of this business, and any business for that matter. To lead, you must be able to connect with a team, and from there an audience, and beyond that, the world. The focus…Continue
Added by David Metter on April 13, 2016 at 11:57am — No Comments
The complexities and lack of clarity about the methods of calculating premiums and including certain exceptions in car insurance policies have left people guessing and this has resulted in some myths that float in the air. No one knows for sure as to what can qualify for an insurance claim and what might be debarred from claiming. Myths are often considered to be true and this leads to misunderstandings.…Continue
Added by Simon Hopes on March 14, 2016 at 8:32am — No Comments
When a customer comes to a dealership to have the car serviced, they need something to do. Most of them will grasp for their phones to kill the time, but you can use the advantage of having them in your waiting room by offering them content. Content can be displayed on your dealer TV using the amazing technology of digital signage.
Added by Thomas F. Jung on March 11, 2016 at 4:57am — No Comments
A brand-new survey just completed by drivingsales.com gives clear insight into why you need to be ramping up your skills for selling to female drivers if you want to excel in today’s marketplace. That and the fact that female Customers influence 80% of all car buying…Continue
Added by David Lewis on March 1, 2016 at 9:40am — No Comments
The simple answer to this question is: It depends on how much you value your Customers.
Over the last 20 years the automotive sales process has changed dramatically due to advanced technologies and the…Continue
Promoting an exciting and informative environment for your Service Customers is a must for modern customers. Today’s service customers have high expectations when they come to your dealership. Besides the quality of care they anticipate and demand, the service area itself must be…Continue
Added by David Lewis on February 23, 2016 at 9:44am — No Comments
An experienced car salesperson knows the value that a good used car can bring to their paycheck.
With car owners spending more time on the road and keeping their cars longer, used vehicles that are traded in today normally have more miles on the odometer than they used…Continue
There is a constant stream of advice from industry experts concerning customer loyalty and retention. While most of the advice is on point, a large piece is typically missing in the bigger picture. In order to increase market share, businesses must be aware of what their competition is doing. Turning a blind eye to…Continue
Added by Mike Gorun on February 4, 2016 at 9:17am — No Comments
You’ve worked hard to ensure you have the best professionals in the business working at your dealership, so it makes sense that you’ll continue working hard to give them the edge they need when it comes to connecting with shoppers, creating…
Added by Joseph Little on February 1, 2016 at 5:14pm — No Comments
If you have been in this business a while, you are probably amazed at the changes that have taken place in the auto sales process, especially when it comes to how salespeople view the Customer today. Over the past 20 years there’s been a concerted effort from the…Continue
I want to start here. This may be my Jerry McGuire moment. Maybe I should end here…but this has been eating at me for a…Continue
Hey Everyone, Happy New Year!
Just Bolt-Ons - Just letting you know about a new Performance Auto Parts business catered to working with both consumers and auto dealers to provide them all the performance parts that they may want. Whether it's as simple as an exhaust setup, cold air intake, or a supercharger/turbo upgrade.