
Welcome to Part 4 of a live dealership case study. This is the final chapter of a 6 week project. You can catch up by reading part 3and previous chapters as well. In this chapter we will discuss what the dealership is now doing and what they have accomplished in the 6 weeks that I have spent working with…
ContinueAdded by Stan Sher on November 28, 2012 at 4:02pm — No Comments

Welcome to Part 1 of what will be a major real live hands on case study. Less than 2 weeks ago, I was contacted by a dealer principal of a dealership within an hour from my home. The owner is a female and a real entrepreneur that is a partner in two other dealerships and also owns a wireless retail business with multiple locations. The store is a family environment and has been in business for over 30 years under her control.
She was looking for someone to come in…
ContinueAdded by Stan Sher on October 13, 2012 at 11:56am — 5 Comments
Car-Mercial has developed a way to squeeze others off of the first page of search results. The results made my chin drop! They do this by producing a large amount of custom professional videos for each of their clients. These videos are matched with an extensive key word list (unique to each brand/vehicle/location) and uploaded to numerous video search engines. From there the videos get picked up by thousands of additional sites and displayed all over…
ContinueAdded by Michael Paulson on November 4, 2010 at 11:30am — No Comments
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