An article last month in USA Today, revealed that General Motors plans to dramatically cut the warranty coverage on Chevrolet and GMC vehicles beginning with 2016 models. Additionally, GM is halving those brands’ maintenance-free programs. According to…
Added by Richard Holland on April 9, 2015 at 9:12am — No Comments
Last week, the newly appointed host of “The Tonight Show” mentioned on the air that he was in the market for a new truck. Of course, manufacturers couldn’t resist the golden opportunity to try and convince the star to choose theirs.
Ford responded first urging Jimmy to check out the 2015 F-150, within minutes of his proclamation.
…
ContinueAdded by Richard Holland on March 13, 2014 at 7:02am — No Comments
The social media world and offices across America were joined in laughter last week when a video by Pepsi featuring race car driver Jeff Gordon exploded all over…
ContinueAdded by JD Rucker on April 3, 2013 at 1:30pm — No Comments
Congratulations to Martin D'Amato, Internet Director of Pine Belt Automotive in Toms River, NJ!
Martin oversees 4 dealerships that are Delivering…
ContinueAdded by Stan Sher on August 20, 2012 at 3:39am — No Comments
Added by MANNY LUNA on August 14, 2012 at 4:00pm — No Comments
What exactly is ‘ROI Marketing’? Simply put, ‘ROI Marketing’ means measurable results for the dollars spent to promote a product, brand, or individual. In today’s ‘New Age’ of the Automotive Retail industry every penny, every second, and every customer count more than ever. The ability to laser-pinpoint the target market, speak to it, and measure the results are critical to the success of your dealership.

The old saying "50% of my advertising is…
ContinueAdded by Kip Miles on February 23, 2011 at 11:34am — 2 Comments
Added by Paul Hardy on January 6, 2011 at 12:18pm — 5 Comments
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