Top-of-the-line Environmental Protection Product company recruits fixed ops director with 26 years of experience to lead expansion team.
Columbus, OH – October 5, 2020 – ZipDeal, a streamlined, post-sale, pre-F&I vehicle delivery system for automotive dealers, today announced…
ContinueAdded by Tony Gomez on October 5, 2020 at 10:09am — No Comments
Top-of-the-line Environmental Protection Product company recruits fixed ops director with 26 years of experience to lead expansion team.
Columbus, OH – October 5, 2020 – ZipDeal, a streamlined, post-sale, pre-F&I vehicle delivery system for automotive dealers, today announced…
ContinueAdded by Tony Gomez on October 5, 2020 at 10:09am — No Comments
When the pace of change in your industry exceeds that of your business, the end is near.
Find yourself desperately trying to hold on to control of the customer and the purchase experience while the world evolves all around you? Join the crowd. The traditional automobile dealer is at a crossroads. A defining moment of truth. The actions…
ContinueAdded by Tony Gomez on August 31, 2020 at 1:30pm — No Comments
Knowing all the facts about a buyer makes a desk manager's job much more effective. A more successful outcome can be engineered from discovering the customer's motivations, desires, and if there is much competition for a particular deal. Having your sales team implement the Customer Assistance Sheet in a comfortable and consistent way every time they speak with a…
ContinueAdded by Richard Keeney on April 28, 2017 at 4:37pm — No Comments
Prior to delivering the proposal, get your salespeople, especially your newer ones, to role play the figures with you as if you’re a customer. Everyone can benefit from having a rehearsal. With this strategy you can develop trust in your sales team through this verification process. You’ll be impressed with how this strategy can improve your closing ratios with just…
ContinueAdded by Richard Keeney on April 14, 2017 at 2:30pm — No Comments
There’s little doubt that the experience provided by auto dealerships in the past has jaded consumers into a stereotype and perception that isn’t necessarily accurate any longer, yet continues to persist. Because of this perception, companies such as Beepi, Carvana and more are creeping into the automotive space and threatening to snatch sales away from dealerships. (how? by…
ContinueAdded by Joe Orr on December 9, 2015 at 9:44am — No Comments
How can it be possible that I would leave a job I LOVE after 25 years?
The fact is that I have always liked to be ahead of the curve and today’s customers are rewarding evolving dealerships that offer true Online Deal Creation with real perfect payment – where all that is left is the test drive. Don’t believe this can be done? Well, I am convinced that it can…
ContinueLEASE OFFERS HEAT UP AHEAD OF MEMORIAL DAY SALES
Swapalease.com, the nation’s largest car lease marketplace, reports several aggressive lease deals in May according to its Wantalease.com new lease online marketplace. Fifteen popular cars and trucks are being offered this month with monthly payments of $200 or less.
Five cars are offered for less than $149 per month, headlined by the Chevrolet Malibu LT, which can be leased for $149 monthly and…
Added by John Sternal on May 20, 2015 at 4:51pm — No Comments
The Difference Between #Marketing & #Selling
No one likes a brash or pushy salesperson. I know that when I go to buy a car I don't want someone who plays all types of pushy sales tricks on me. In fact I will walk away from a dealership if that is the kind of sales people they employ.…
ContinueAdded by JB Floyd on April 13, 2015 at 7:30am — No Comments
Internet Marketing – Why Content Matters
Blame Google, a panda and a penguin, and your mother-in-law if you want. But the fact is this...Good Solid Content has become king.
'Panda' became the codeword for the changes in their ranking algorithms by which they ranked sites using texts and…
ContinueMistakes Businesses Make With Internet Marketing
With all the information out there, it is not surprising that people make mistakes when they are trying to put together a marketing plan online. In fact, some people think they're doing the right thing, and feel discouraged when the…
ContinueAdded by JB Floyd on March 30, 2015 at 7:30am — No Comments
My friend David Lewis wrote a blog suggesting the 'Trial Close' is an outdated concept and that it bothers the customer and you should stop using trial closes immediately. But really?
One of my favorite trial closes, "do you guys have any other reservations or reasons for not moving forward?" Is this one question going blow a deal? Can any one thing or question cause someone not to buy from you? Or is David really trying to avoid the possibility of rejection unwilling to deal…
ContinueAdded by Grant Cardone on June 5, 2014 at 9:16am — 18 Comments
This week's episode is "Always be prospecting". VERY powerful but simple ideas on how to prospect and sell more cars, more often!
Sean V. Bradley recently attended a Jim Ziegler Sales Management Workshop and was reminded of this simple technique to increase sales…
ContinueAdded by Sean V. Bradley on November 4, 2013 at 10:30am — 1 Comment
It can be a challenge to keeping track of every visit, contract in transit, trade appraisal and every follow up call due. While technology improves our ability to manage these processes, nothing takes the place of a well structured save-a-deal meeting.
Here is…
ContinueAdded by Joe Clementi on July 17, 2012 at 8:00am — No Comments
Automotive Internet Sales - Example of How to Handle "Bought Elsewhere" / Dead Deals - Don't WASTE Opportunities!
Everyone knows that the hardest part of Automotive Internet Sales is getting someone on the phone... I get it. As a matter of fact on average you will only connect…
ContinueAdded by Sean V. Bradley on June 1, 2012 at 3:30pm — 4 Comments
I am calling you to get the customer to commit, or guide me with this deal. My customer has bought 3 SUVs’ here, but will not commit. He is not satisfied with this last vehicle. He explained to me it cost him 5500, in repairs from the 80,000 mile to the present which is 130,000 miles. I know he is going to buy a seven passenger vehicle. He loved our seven passenger, but says he has reservations, about the product. He also has been an owner of our product for 19 years. He explained to me, the…
ContinueAdded by Tony Provost on June 8, 2011 at 5:21pm — 2 Comments
Added by Elena Rosaia on May 26, 2010 at 12:00am — No Comments
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