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DealerELITE members are invited to the 2017 Automotive Analytics & Attribution Summit (AAAS) in Boca Raton, November 8th, and 9th. As a member of this powerful online community, DE members have a special discount on tickets for the Summit. Please visit this page which is exclusively for DE members: …

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 Coming together is a beginning; keeping together is progress; working together is success! Henry Ford…

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http://www.internetsales20group.com

There is a SPECIAL Promo Code ( DEALERELITE14 ) it will save you an ADDITIONAL $250 goto https://www.eventbrite.com/e/internet-sales-20-group-tickets-6601424037to sign up now 

* Listen to what these Dealer Principals, GMs, Internet & BDC Directors have to…

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http://www.internetsales20group.com 856-546-2440

Chris Saraceno, VP Of Kelly Auto Group & Founder of DealerElite Will Be Speaking At Internet Sales 20 Group In Atlantic City In…

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April 1, 2014

Mike's Picks and Commentary

FREE Stuff!



Happy April Fools Day! No joke, but I've found a few "freebies" you'll want to take advantage of right here on DeallerELITE. Who doesn't like free stuff?…

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The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year. Quicksprout recently published the below infographic outlining the major differences between the three…

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Author James Allen wrote, “Circumstances do not make the man, they reveal him;” although the essay was written in 1902, it remains a timeless proverb 110 years later. If circumstances could be grown in a garden, it would be harvested on the blacktop. In sales, we are inundated with circumstances-both personally and…

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If it was easy hitting your biggest goal, A football field would have been made only 20 yards long my brothers and sisters.......

 

Hey dE! I don't get to blog much since I'm always working on making dE the best website ever, but since I'm working my 3rd 8:30-9er, I figured I can spare a few minutes.

 

I was sitting here doing my work as usual when hunger struck. Was thinking a Snickers bar would do the trick. So I got up to walk to the vending machine. Mind you, I love Snickers! So I got out my dollar bill and saw…

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Since this month is Women's Month on dealerELITE, we want to get even more feedback from your experiences when working with female buyers. From today until the end of May, here is what we want you to do:

1. Salespeople/Sales Managers/Dealership Personnel
2. Grab a flip camera, or…

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Many dealerships today are finding it difficult to have profitable body shop operations. Costs are soaring in paint and materials as well as environment disposal fees. The future will see these costs building so Managers must have controls in place to minimize costs where we can.

1: Controlling paint and material costs.

  To begin let’s understand body shop supplies must be tracked by Technician. They should have their own supply box near their work area locked and controlled…

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I feel fortunate to see so many different dealerships and how they do business. One of the things I hear often is the staff doesn’t have the time to perform processes correctly. The reality is without the right processes so much time is wasted with no way to place the cost of doing business that way. The advisers scramble to put out the latest fire pulling a technician off this job to work on that job. They feel the battle of their job is to act…

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I am committed to never say a number is bad without providing processes to improve it. It amazes me that when people are trained on ways to improve and want to, how quickly the result goes to the next level. You must develop standards for your company and measure them against…

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I have always taught that seeing is believing and it is a must to involve customers visually. Seeing is also buying and when customers see their issues they buy more often than not. It is also retaining the customer this will improve trust and never allow the dealership to have integrity questioned. I have been asked how to do this with drop off customers and now believe Chris had a…

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I’m often asked “what makes an Internet department successful”? To be honest, I’ve never been able to directly answer that question with a simple answer because so much must be considered when it comes to defining the steps that lead to success. One thing is for certain in my mind: there are two basic doctrines involved when it comes to starting an internet department. The first one allows technology to do the steps needed to make more sales. The second embraces technology to assist in a… Continue