For those of you who…

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When you’ve been in the auto business for almost 30 years, you learn to appreciate quality. Fort Wayne, Indiana’s Curt Richards has seen it all. From the sales floor to the finance department, as an Internet Manager, and most recently as a BDC Administrator, Curt oversees the operations of a business development center that supports sales, parts and service operations for 4…

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Dealer Synergy Client, Tom Ring's Brown Daub Kia - AWESOME TV…

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Good morning Dealer Elite Members, True Car is back for a second round.....

As I mentioned in my post last week there are big changes coming in the automotive space. True Car has learned from their past mistakes and hopefully has a little more respect for dealerships this time. Their president a former Nissan executive visited the Auto News office last week and was featured on their site this morning.

Here is the link:…

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Hello Dealer Elite Members......

It looks like Auto Trader needs money much like Facebook did a while ago, and you know how that has gone so far!

As I travel around the country ans work with dealers on maximizing leads, traffic and driving more sales I have noticed more and more that dealerships are looking for "FREE" or low cost ways to promote their vehicles. Sites like Craigs's List and kijiji (Ebay), are currently changing the online marketing…

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Thank You Dealer Elite Members

First of all I would like to thank Dealer Elite Members and others for taking the time to View my last Blog Post, I appreciate it. I was advised at had been viewed over 700 times so far, my sincere thanks to everyone.......

Now we all know the automotive industry needs to move into the 22st century as quickly as possible. Some of you may ask why, when some of the tactics still work.

Well let me give you some examples from…

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Good Morning Dealer Elite Members and Car Guys and Gals everywhere.....

As an industry we have had our ups and downs, our challenges and our opportunities. As I travel around North America I see the whole range of Owners, Managers, salespeople and customers. I also see examples in our industry and in other industry of how we can move the industry forward and change the process for the better. We have spend the last 30 to 40 years conditioning customers that we can sell in…

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Create a big vision

To become a motivational leader, you start with motivating yourself. You motivate yourself with a big vision, and as you move progressively toward its realization, you motivate others to work with you to fulfill that vision. You have to have that carrot in front of the horse!



Set high standards

You exhibit absolute honesty and integrity with everyone in everything you do. You are the kind of person others admire and respect and want to be like. You set a… Continue