All Blog Posts Tagged 'management' (532)

Attention Customers…Are You Paying Attention?

One of the biggest marketing challenges is to capture the attention of your intended audience. We are all bombarded with hundreds of marketing messages every day, and to a great degree, we…

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Added by Scot Eisenfelder on January 15, 2018 at 9:43am — No Comments

Buck the Marketing Status Quo

Far too frequently those in charge of dealership marketing decisions rely on one of two things: peer conversations/feedback, or data from a vendor showing results from a comparable dealership.…

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Added by Ben Hadley on January 11, 2018 at 9:59am — No Comments

Brand Centric Growth

I once heard influential thinker Michael Porter say that strategy is as…

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Added by Scot Eisenfelder on January 8, 2018 at 9:26am — No Comments

Your 2018 Budget: Volume and Gross Budgeting for Sales

How is your budget shaping up for 2018? Having fun yet? This is the second part in a series of blogs on how to create a budget that will help you achieve your growth goals. In Part 1, I shared tips on how to do a SWOT analysis.…

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Added by Kip Miles on December 29, 2017 at 12:25pm — No Comments

You’re Not Going to Create Brand Loyalty with Urgency

For many marketers, most consumer messages have long been based on some sort of sense of urgency. Take dealerships, for example. Even when the customer is in the dealership, everything is about the “big sale” and the threat of…

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Added by Mike Gorun on December 12, 2017 at 9:09am — No Comments

Is Your 2018 Budget a Goal or a Wish?

Most dealers agree their goal every year is to grow their business. Without annual …

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Added by Kip Miles on November 30, 2017 at 9:55am — No Comments

The Essential Ingredient to Customer Loyalty

When it comes to customer loyalty, …

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Added by Mike Gorun on November 28, 2017 at 9:25am — No Comments

Sometimes It’s the Small Things that Matter Most

In building customer loyalty…

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Added by Mike Gorun on November 21, 2017 at 9:45am — No Comments

Putting the “R” Back in CRM

Too often, …

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Added by Scot Eisenfelder on November 16, 2017 at 9:16am — No Comments

Master Video Fundamentals Before Going Social

When I talk to dealers about video marketing, one question I get asked a lot is "What about social?" In particular the marketing folks want to know what types of videos…

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Added by Timmy D. James on November 9, 2017 at 9:28am — No Comments

The Data Doesn't Lie: Shocking Discoveries In Automotive Attribution

Written by Steve White and David Metter…

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Added by Steve White on November 7, 2017 at 9:38am — No Comments

How to Spot a Process Breakdown

Have you ever suspected that a process is broken, but you're not sure what to fix? Every dealer has…

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Added by Kip Miles on November 3, 2017 at 9:39am — No Comments

How to Manage “Management Jerks”

A “jerk” is defined as a contemptibly obnoxious person. Sadly, there are too many jerks in management who seem to believe their position gives them permission to abuse, micromanage, continually criticize, demean, complain about, disrespect or intimidate others. The costs for such behavior are staggeringly far reaching. In this article, I’ll outline common behaviors of management jerks and suggested remedies, for curtailing their behavior. While anyone may temporarily veer off track and…

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Added by Dave Anderson on November 1, 2017 at 11:30am — 2 Comments

ELEAD1ONE Releases Free eBook for Auto Dealers: Fix Your Phones & Boost Profit in Your Service Department

Atlanta, GA - October 31…

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Added by Bill Wittenmyer on October 31, 2017 at 9:08am — No Comments

“Talking” to Millennials: How to Speak Their Language

I was recently asked my thoughts a…

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Added by Scot Eisenfelder on October 27, 2017 at 10:03am — No Comments

ELEAD1ONE Inbound Call Center Delivers 70 Percent Service Appointment Set Rate for Gettel Automotive Group

Customer Experience Improvement Drives 15 Percent Increase in Fixed Ops

Atlanta, GA – October 23, 2017 -…

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Added by Bill Wittenmyer on October 27, 2017 at 9:30am — No Comments

5 Tips For Managing Your Teams

When you're responsible for managing employees, it's important not to slip into a habit of managing…

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Added by Bill Wittenmyer on October 25, 2017 at 9:30am — No Comments

Information is a Powerful Loyalty Tool -- if Used Properly

In today’s retail automotive climate, customers have…

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Added by Mike Gorun on October 24, 2017 at 9:28am — No Comments

Clarivoy Launches Measurement NetworkTM for Marketing Vendors; Partners with Dealer Inspire

 80% of a Dealership’s Sales cannot be linked back to a Lead…

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Added by Steve White on October 17, 2017 at 10:45am — No Comments

Does your Dealership Have a Retention Problem?

The automotive industry, in general, has an employee retention problem. A BIG one. And especially big in dealership’s sales departments. …

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Added by Mike Gorun on October 17, 2017 at 10:08am — No Comments

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Making the Most of 2018’s Automotive Predictions

Posted by Derek White on January 18, 2018 at 5:37pm 0 Comments

2018 is underway and with the New Year comes a lot of…

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BLACK BOOK DATA SHOWS ALL VEHICLE SEGMENTS DEPRECIATING SLIGHTLY HEADING INTO 2018

Posted by John Sternal on January 18, 2018 at 1:52pm 0 Comments

According to Black Book® data, the average price of a used vehicle for model years 2012-2016 depreciated in value by -2.9%. Cars overall dropped -3.0% and trucks decreased -2.8% in value during…
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MAJORITY OF AUTO LEASES MAINTAIN 2017 PRICES ENTERING JANUARY

Posted by John Sternal on January 18, 2018 at 1:50pm 0 Comments

Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings, with prices on most of today’s popular leases holding steady from last month. Thirty-three different vehicles…
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