ALBANY, N.Y. – August 10th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today the release of a new corporate video that reflects its new marketing initiative, "We Do Business Differently." The goal of the initiative is to raise awareness among auto dealers that Auto/Mate's consistent focus on employee happiness results in a better customer experience for its…Continue
Added by Mike Esposito on August 10, 2015 at 9:48am — No Comments
As far as content marketing goes, the most popular types of content educate and help your audience make informed decisions. It’s not enough, however, to simply write a blog article and slap it on your company’s website. All content (great or otherwise) needs syndication of some sort. This could be…Continue
The fact is that I have always liked to be ahead of the curve and today’s customers are rewarding evolving dealerships that offer true Online Deal Creation with real perfect payment – where all that is left is the test…Continue
This was sent to me by Kipp Bodnar VP Marketing, HubSpot. I found it fascinating and was intrigued. I wanted to share in a special post. Everyone please share and give Kipp and I your feedback on this. What are your thoughts? Insights?
The traditional marketing model in…Continue
Added by Jon Floyd on July 29, 2015 at 8:30am — No Comments
ALBANY, N.Y. – July 27th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that Autopoint, a Solera company and a leading provider of revenue and retention solutions for auto dealership service departments, has completed integration of several of its products with Auto/Mate's dealership management system (DMS). Auto/Mate customers now have the ability to access Autopoint's advanced scheduling and shop loading features…Continue
Added by Mike Esposito on July 27, 2015 at 8:46am — No Comments
Attendees who pre-register online by Friday, July 31st can enter to win a free hotel room up to two nights
ALBANY, N.Y. – July 20th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today it will be hosting its Fall User Summit in Oak Brook, IL near Chicago on October 12th and 13th, 2015. Auto/Mate's dealership customers are invited to attend the event that features…Continue
Added by Mike Esposito on July 20, 2015 at 11:11am — No Comments
Make Money Mondays with Sean V. Bradley - Special Edition with Erich Gail of The Cardinale Auto Group #4 Wards Top 100 eDealers
The combination of consumer demand, increasing off-lease supply, and record-setting lease penetration is creating what could be sustainable momentum for the certified pre-owned (CPO) market.
To provide context, consider the following market dynamics:
Added by Ryan Mayo on July 1, 2015 at 4:30pm — No Comments
What You Must Know About Managing Your Reputation
A lot of businesses have learned from experience the importance of a strong reputation. Poor treatment of customers will only hurt your reputation. Keeping that in mind, here are some suggestions about how to do things the right way to gain…Continue
Added by Jon Floyd on June 30, 2015 at 8:30am — No Comments
Visitors are 144% more likely to purchase a product after seeing a video.
A web page with…
Added by Jon Floyd on June 30, 2015 at 6:30am — No Comments
The service department tends to be the busiest place in a dealership, and service managers must stay in tune with what’s going on. While meetings and discussions can be useful, at times they only result in vague ideas the service staff never acts upon. Just like in any organization, a service department is only as good…Continue
Added by Richard Holland on June 25, 2015 at 9:08am — No Comments
What You Should Know About Managing Your Reputation
Solid management of your reputation can result in real business growth. Word of mouth means everything in the business world, and having a great reputation can really impact that word of mouth in a positive way. You will also…Continue
Added by Jon Floyd on June 23, 2015 at 8:00am — No Comments
Businesses that have great reputations attract more customers and produce more sales. Customers will be happy, and they will tell others about their experience with you. Safeguarding your business reputation is necessary for real success. Managing your reputation is crucial; continue reading for some helpful tips.
Added by Jon Floyd on June 18, 2015 at 8:30am — No Comments
Today's market dictates that to succeed as a dealer, you have to create a great customer experience. You have to provide value and give the customer a reason to come back. A great customer experience is now one of the strongest value propositions any dealership can use to increase customer loyalty and…Continue
Added by Richard Holland on June 18, 2015 at 8:29am — No Comments
According to Wikipedia* Reputation Management is the influencing and/or control of an individual's or business's reputation.
To better your business reputation, make sure you follow up with your customers. This is especially the case if your business is larger. You need to make them feel important. Consider…Continue
Added by Jon Floyd on June 17, 2015 at 1:30pm — No Comments
AutoAlert is the industry’s leading automotive data mining and sales opportunities platform that helps dealerships identify high-quality leads in your sales and service database, increase volume of retail trade-ins and improve customer retention.
Our proprietary data mining software enables you to anticipate your customer’s needs and leverage critical information based on the six types of alerts shown below. Our extensive training program trains you on the sales and marketing…Continue
ALBANY, N.Y. – June 15th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that the data conversion process from a previous dealership management system (DMS) vendor to Auto/Mate's DMS has become so streamlined that auto dealers and dealership employees no longer have to fear major disruptions to their business. One example of many dealerships that have made the transition is University Motors in Morgantown, West…Continue
Added by Mike Esposito on June 15, 2015 at 9:55am — No Comments
In a previous article, I provided two very real scenarios that occurred right before Memorial Day weekend and asked readers how they would have handled them. For convenience, I’ve repeated the scenarios again with the actual outcomes…Continue
Added by Richard Holland on June 11, 2015 at 8:51am — No Comments
Auto/Mate is conducting its third annual survey about online information resources. As auto dealership employees, where do you get your industry news? How do you rate the various trade publications, social media networks and industry trade shows as information sources you can trust? We want to know!
This survey has fewer than ten questions and can be completed in less time than it takes to finish your cup of coffee. Participants who complete the survey will be automatically…Continue
Added by Mike Esposito on June 10, 2015 at 1:07pm — No Comments