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All Blog Posts Tagged 'sales' (947)

A Unique Value Proposition to Rule Them All

Think about the value propositions most dealerships present to consumers. Free car washes, fast transactions, oil changes, low prices, etc. They’re all so similar that, in reality, they cease to differentiate one dealer from another. The simple fact that they aren’t unique just about negates the offer for consumers…

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Added by Chris Miller on August 26, 2016 at 8:28am — No Comments

Is Your Phone Ringing?

Is your phone ringing off the hook? Probably not.

In this week's Think Tank Tuesday, I reveal that with sending a simple ringless voicemail drop, you can start the conversation with potential customers that may not have answered an email or other advertisement. Grab more leads and build your business by utilizing this low cost, lead generating strategy.…

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Added by Paul Potratz on August 23, 2016 at 11:29am — 1 Comment

Do You Bing Like You Google?

You can’t Bing like you Google.  What we mean is: Bing is rolling out some new features that may optimize your strategy differently than Google does. From URL’s to shared tracking templates to custom parameters, Bing is making sure everyone can easily update their account in order to improve their campaigns.

Watch this week’s Hard Facts with Samantha to learn how to upgrade your Bing account.…

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Added by Paul Potratz on August 19, 2016 at 11:41am — No Comments

10 Ways To Effectively Interact With Women Buyers

Women purchase over 50% of the cars bought and play a major role in over 85% of car purchases. 

Women are not only coming in more armed with researched information, but they are practical, savvy, and open to change. They want to develop a relationship of trust…

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Added by The Mar-Kee Group on August 12, 2016 at 4:00pm — No Comments

The Red or Blue Pill Is No Longer a Choice

In the popular science fiction movie, The Matrix, the hero Neo is presented with two options by the mysterious Morpheus – the red pill or the blue pill. By taking the red pill, Neo would be enlightened into the real world. Whereas, if he chose the blue pill, he would remain peacefully ignorant of reality and continue…

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Added by Joe Orr on August 5, 2016 at 8:45am — No Comments

10 Customer Service Lessons I Learnt In Bali

Whilst I was in Bali recently on a family vacation, I was absolutely blown away by the amazing way we were treated, specifically by the staff at the Sofitel Nusa Dua and I wanted to share the 10 customer service lessons I learnt that I believe are very relevant to you in the…

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Added by Dave Benson on August 3, 2016 at 6:34am — 1 Comment

A Big Old Can of Nonsense: Who Needs Loyal Customers Anyways?

With all of the recent epiphanies that thought leaders in ours and other industries that businesses should be spending time and effort cultivating relationships, spending money and basically treating customers right, I thought it time to re-visit this whole “customer loyalty” phenomenon. Customers don’t really care…

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Added by Arnold Tijerina on August 2, 2016 at 9:00am — 2 Comments

Catch More Customers with a Contagious Sales Event

Do you remember the days when your mailers were based on actual sales events? Let’s go back in time: back to the days when the sale ran for eight hours only or was valid for just two days—not five. The idea was to crowd the showroom and create a buying atmosphere with a real sense of urgency, as…

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Added by Alexia E Henson on July 29, 2016 at 11:09am — No Comments

Power Closing Phrases

Occasionally at our workshops, someone will bring up the subject of “power closing phrases”. The discussions that follow are very lively, quite humorous at times, loads of fun, and they include everyone sharing their own power phrases, their ideas about closing on the final objection, and experiences when…

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Added by Michael Hargrove on July 23, 2016 at 12:00pm — No Comments

Modern Communication: What Your Customers Want

Customer expectations are continuously evolving, and for businesses, it’s a matter of keeping up or getting passed by as shoppers look for opportunities that meet their needs in the most efficient and affordable ways.  Dealerships are seeing the changes that have been brought on by technology as they see less foot traffic in their dealerships, yet still sell vehicles to consumers who are more educated about what they’re buying.  Now, more than ever, it’s essential to meet shoppers’…

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Added by Joseph Little on July 22, 2016 at 10:11am — No Comments

Voicemail That Doesn't Suck

These days, for most of us at least, the term “phone call” is now synonymous with “voicemail”. If we are having difficulty getting our prospects to call us back, it’s probably because our voicemail skills suck. Here’s a few quick guidelines to suck less. A lot less.

The basic voicemail structure…

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Added by Michael Hargrove on July 14, 2016 at 6:30pm — 3 Comments

Communication & Engagement: BFFs That Stick Together

Communication and engagement go together like biscuits and gravy, like macaroni and cheese, like bacon and eggs. Most of the time, it’s pretty hard to have one without the other. (Who wants a dry biscuit anyway?) Now that everyone is hungry, it’s time to take a look at the many ways communication is at work in your dealership and how you can use it to boost employee engagement, in turn, boosting performance, improving profitability, and increasing customer loyalty.

“All that from…

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Added by Joseph Little on July 13, 2016 at 6:13pm — No Comments

Communication Drives Dealership Success

When you think of all the things that go into making your dealership a success, communication ranks at the top of the list. In fact, without good communication—both inside the dealership and with your customer base—you’ll likely suffer unnecessary losses in sales, employees, and customers. And while it’s one of the most integral pieces to your success, great communication can also be one of the most difficult things to achieve. Why? Because your dealership is a complicated machine with many…

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Added by Joseph Little on July 8, 2016 at 11:25am — No Comments

How Two Birds with One Stone Protects Your Investment

Have you ever considered targeting your sales and service customers simultaneously? Try placing a service offer in with your next sales mailer. I promise you’ll be happy with the results.

Service has become a highly competitive market. Shops now exist on practically every street corner. It’s hard to find…

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Added by Alexia E Henson on June 27, 2016 at 9:16am — No Comments

Wish Them Well, But Ask, “What The Hell?” - How to Capitalize On Exit Interviews

Well, you know it’s inevitable.  Eventually some in your dealership will leave, either voluntarily or involuntarily, but will exit nonetheless. Instead of just allowing people to ride off into the sunset, why not invest 5 to 10 minutes with them on the…

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Added by The Mar-Kee Group on June 24, 2016 at 1:00pm — No Comments

Using the Socratic Selling Method

Can you guess what the most common complaint about sales people is, from both customers and sales managers alike?

It's this; sales people simply talk too much. And since many of us do indeed talk too much, what do you think the second most frequent complaint we hear about sales people would be? It's…

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Added by Michael Hargrove on June 20, 2016 at 12:30pm — 1 Comment

Winning Starts With WHY: The Critical Role of the "Why Factor" in the Auto Industry

Every business in existence knows what they do – or what product they offer and the associated features and benefits. Every dealership knows what they do best – which is obviously, sell cars. Successful dealerships equip their team…

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Added by David Metter on June 17, 2016 at 4:49pm — 1 Comment

Turning the “Perfect” Opportunity into Goodwill and Car Sales

While car dealerships aren’t necessarily held in high regards by consumers, there are many dealers out there that are pillars of their community. Big hearted philanthropists who understand the sense of community and the importance of being involved. A great example of this – and the impact it has had on the community…

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Added by Mike Gorun on June 14, 2016 at 8:29am — No Comments

20th Anniversary Reflections

IT’S BEEN 20 YEARS SINCE THE LAUNCH OF OUR COMPANY, THE MAR-KEE GROUP.  MY GOODNESS,…

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Added by The Mar-Kee Group on June 9, 2016 at 5:00pm — No Comments

10 Baseball Movies that Will Improve Automotive Sales

America's pastime offers valuable lessons that can be taken off the field and activated in the showroom. Each baseball film shown below contains powerful insights that car dealers can utilize to further increase sales and improve their overall strategy. …

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Added by David Metter on June 8, 2016 at 4:01pm — 1 Comment

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Essay Writing Service Online To Complete Your Assignment Fast

Posted by Samuel on August 27, 2016 at 7:51am 0 Comments

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At present most of the students looking to hire the experienced writers to complete their paper work and assignment work in the proper manner. It is the ideal way to get free from stress along with this you can earn good grades…

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Find the Perfect Fit

Posted by Paul Potratz on August 26, 2016 at 12:38pm 0 Comments

LinkedIn is making moves to be one of the largest social media platforms for professionals. The shift is growing toward more members who are looking for freelance work and members who are growing into entrepreneurship.…

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Mobile CRM’s Are Key

Posted by Aubrey Hankins on August 26, 2016 at 11:45am 0 Comments

No matter what industry you’re in, mobile accessibility affects the everyday lives of everyone. The world has become mobile accessible from every direction. From…

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64% of Sales Professionals Close Deals With Social Media

Posted by Joseph Little on August 26, 2016 at 11:42am 0 Comments

 

 

Social media marketing is growing every day as a result of increasing consumer activity across social…

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3 Birds Marketing Named to Annual Inc. 5000 Ranking of America’s Fastest-Growing Private Companies for 2nd Year in Row

Posted by Kristen Judd on August 26, 2016 at 11:02am 0 Comments

Chapel Hill-based provider of digital marketing platform, data analysis, and client support services named to 2016 Inc. 5000

Chapel Hill, N.C. – August 26, 2016  – For the second year in a row, 3 Birds Marketing has…

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Preview CarHub.com – A New Way of Online Car Shopping

Posted by John Sternal on August 26, 2016 at 10:09am 0 Comments

Founded by Jesse Toprak, today's most influential automotive analyst, I'd like to give you a sneak preview of CarHub.com, a brand new automotive shopping website launching this fall. There are…

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