I have a friend who is in his early 50’s and has been enjoying the hell out of life. Whereas every day, I myself want to eat doughnuts and chicken wings, I never eat donuts and chicken wings. What I want to eat and what I end up eating are two completely different things. My friend has never felt this conflict in his life. He wants it, he eats it and then he washes it down with a six pack. To go with his bad eating habits, he also has an almost virgin gym membership that he's been paying on…Continue
Added by Josh Blick on July 13, 2017 at 9:58am — No Comments
As opposed to static signs, dynamic signage is considered one of the best investments into business. Even though it has been around for more than a decade, many car dealers still do not see the full scope of its application, so they avoid using it thinking that it is made for…Continue
Added by Thomas F. Jung on July 12, 2017 at 8:59am — No Comments
With electronic communication as one of the major ways we communicate, it’s imperative for your team to pay close attention to what they are saying to customers and how it may be conveyed. Communication involves 3 things: words, voice inflection and body language. As such, the verbal communication of words alone only count for 7% of the message being received. The emotion behind the intent is not conveyed through electronic communication. This is why more attention is needed to…Continue
Added by Richard Keeney on July 6, 2017 at 10:42am — No Comments
Added by Josh Blick on June 26, 2017 at 10:22am — No Comments
This week on Think Tank Tuesday, Ally & Haley take over to reveal how to make a great logo for your business.
What does it take for consumers to remember your name? Watch this week's episode to find out!
We’d love to hear what you have to say. Comment below and follow us on Facebook.
Added by Paul Potratz on June 20, 2017 at 2:48pm — No Comments
Have you ever put an item in your shopping cart on Amazon and then started getting emails and ads about that product? It might seem like the product is following you around the internet.
Well, these products ARE following you. And on this week's Think Tank Tuesday, I'm going to show you step-by-step exactly how you can do this for your own company.…Continue
Added by Paul Potratz on June 13, 2017 at 5:37pm — No Comments
Stop pouring money into your Google AdWords campaign. It's time to start optimizing! Google has some new changes that you should start utilizing for your marketing strategy.
On this week's Hard Facts, Samantha will reveal how you can create and test landing pages based on campaigns, ad group, and keywords...on your own. …Continue
Added by Paul Potratz on June 9, 2017 at 4:18pm — No Comments
This is especially…Continue
Added by Richard Keeney on June 6, 2017 at 5:00pm — No Comments
Which personality type are you? Better yet, which personality type are your customers? It definitely gives you something to think about when it comes to the content strategy of your campaign.
Take a look at this week’s Think Tank Tuesday to fit this new strategy into your social media or website content.…Continue
Added by Paul Potratz on June 6, 2017 at 3:35pm — No Comments
Watching TV on YouTube is something that's been trending for a while, but now people are starting to watch YouTube on their TV's.
So, how does this affect you? Watch this episode of Hard Facts to find out!
We’d love to hear what you have to say. Comment…Continue
Added by Paul Potratz on June 2, 2017 at 3:53pm — No Comments
If you're in auto sales, the term "TGIF" - Thank God It's Friday! - probably has little meaning to you. In this industry, Fridays are spent gearing up for the weekend. Speaking of which, do you know what your weekend is looking like?
To answer this all-important question, it's a good idea for General…Continue
In the digital era, digital signage plays a bigger role than traditional promotion options. In fact, some studies have shown that it is even more influential than TV or the Internet.
Having in mind such a huge impact it may have on your car…Continue
Added by Thomas F. Jung on May 31, 2017 at 8:39am — No Comments
This week on Think Tank Tuesday, Samantha and I reveal some marketing strategies you could consider in order to skyrocket your business.
We’d love to hear what you have to say. Comment below…Continue
Added by Paul Potratz on May 30, 2017 at 4:39pm — No Comments
Does your business depend on making sales? Watch this video if you struggle with:
Added by Paul Potratz on May 23, 2017 at 4:33pm — No Comments
Planning an event soon? If so, creating a Facebook event can help you get the awareness and RSVP's you're looking for. Whether your event is for work or play, Facebook will be a key factor to make sure your guests show up.
There are a few different ways to leverage Facebook for your upcoming event. Find out how by watching this week's Hard Facts!…Continue
Added by Paul Potratz on May 19, 2017 at 2:25pm — No Comments
If you're in dealership management you're probably familiar with the routine. No matter how great your intentions are to keep a steady sales pace all month, it’s month-end and you're playing catch up. Even worse, sometimes you believe it's going to be a great month until a nasty number shows up on your balance…Continue
Added by Josh Blick on May 18, 2017 at 9:47am — No Comments
Ideas are only the iceberg for what's really important in your marketing campaign. On this week's #ThinkTankTuesday, Dan talks about a time that he had a great idea and it didn't end up like he had planned. Watch the video to learn how to protect your brand new ideas!
We’d love to hear what you have to say. Comment below and follow us on…Continue
Added by Paul Potratz on May 16, 2017 at 4:44pm — No Comments
When it comes to sales management training for vehicle sales, I’m reminded of a quote I recently read by John Wooden, “The best leadership tool you have is to lead by example.” Every day I see people bending the rules to fit their desires. For example, in my neighborhood I see people…Continue
Added by Richard Keeney on May 11, 2017 at 5:30pm — No Comments