Far too frequently those in charge of dealership marketing decisions rely on one of two things: peer conversations/feedback, or data from a vendor showing results from a comparable dealership.…

By: Laura Madison, National Director of Sales at Alan Ram's Proactive Training Solutions

The most frequent question I get asked by salespeople who want to use social media to sell cars is, “where do I start?” Many salespeople want to leverage social…

IT Provider is Hiring Staff to Service Auto & Trucking Dealerships Nationwide

Timonium, MD – January 23rd, 2017-- Helion Automotive Technologies, a leading Information Technology (IT) Managed Services Provider, announced today it is moving its current office in Dallas, TX to a new, larger location. The move comes as the company adds more than 30 technical support and call center positions to…

How Faulty IT Infrastructures are Causing Dealerships to Lose Revenue, Lose Customers and Lose Employee Buy-In

Timonium, MD – January 16th, 2017-- Helion Automotive Technologies announced today the release of a free eBook for auto dealerships, titled Three Service Department Pain Points, Solved! How…

Timonium, MD – January 11th, 2017-- Helion Automotive Technologies announced today it's celebrating the company's 20th anniversary. For 20 years Helion has been a Managed Services Provider for auto dealerships, designing and implementing proactive information technology (IT) strategies to support auto dealers' business success. One year ago Helion expanded into the heavy-duty trucking dealership space when they brought…

There’ll be a lot going on at NADA100—and to see everything you want to see, it’s important to make a plan.  It all starts with Carnival on January 26, and it won’t stop until the last person’s off Expo floor.  But don’t worry; I’ve got you covered, and I won’t let you miss a thing.  Here’s what you need to know and where you need to go:

• Kick it off with Carnival. …

Chapter 4: What to See in the City

It’s almost time for NADA100, and that means we’re all about to get a little taste of New Orleans!  It’s a city that’s rich in history, fun, food, and nightlife, so it’s tough to know where to start.  To help you out, I did a little digging, talked to some friends in the know—and, of course, vetted some places…

Cybersecurity is more than just a buzzword that's hanging over from the election. This issue is a real threat to every small business, including dealerships. You may think your network is protected with a firewall and anti-virus software, but that won't stop sophisticated hackers from gaining access to your emails, your data, your customer records…

Chapter 3: What to Do What When You Get There

There are a few things you can do to make NADA100 a top-notch experience.  If you’ve already got a game plan and know which workshops you want to attend, then you’re ahead of the game.  If not, check out the…

We live in a world of empowered consumers.  They say when, where, and how they’ll buy the products they’re interested in, and businesses everywhere are working to meet their needs and win out over the competition.  Today’s consumers are connected online—to businesses and each other—and your dealership stands to gain quite a bit based on how you interact…

Chapter 2: What to Know Before You Go

So you’re all signed up to go to NADA100 and you’re counting down to January 26?  (If you missed that whole registration thing, go…

Timonium, MD – December 12th, 2016-- Helion Automotive Technologies, a leading provider of information technology (IT) solutions for auto dealers, today announced the top technology priorities for auto dealerships in 2017. As dealerships plan to improve operational efficiencies, allocating budgets to these five areas will result in strong, fast and secure IT backbones that will support new business and technology initiatives.

"Dealers often view IT as a cost of…

Chapter 1: Get Prepared

It’s time to get ready for NADA100!  For the automotive industry, this is one of the BIGGEST, BADDEST events around, and that means you need to be on your toes.  A convention this big isn’t for the faint of heart—and it’s not for the unprepared.  Here’s what you need to know…

Dealerships that are winning in today’s marketplace have one thing in common.  They embrace innovation with enthusiasm.

Why?  Because they know that to edge out the competition and capture the attention of modern consumers, they need to consistently be a step ahead.  A step ahead of those who resist change.  A step ahead of those who insist on doing it…

You already know your customers are online learning about the products and services they’re considering.  And you’re probably ready to jump in the ring and share some of your own dealership content to hook them on your brand—which is awesome.  But before you start throwing articles, pics, and videos online, there are a few things to remember. …

Development processes in the economy is directly related to the investment. Production resources are transformed into an economic product and combined entrepreneurial initiative. Required control involved in the production has a direct impact on the resources. Because of various factors in the production, process creates a certain economic product - goods, services, and a variety of work.

Budget and public investments are part of the national income in the form of cash of various…

All the people in our time, graduate school, get one or more of higher education, and continue to work. Some of them prefer to be employed, and some want to do their work and create their own business. Most often, businesses are opening not alone, but with someone else. Whether it be friends, relatives - it does not matter, it is very difficult without partnerships. However, that would create a business, and, in any industry, you just need start-up capital. So, where do we get the money to…

Today’s automotive consumers are more educated than ever, and that plays an enormous role in how they interact with your dealership.  Shoppers expect even more from your team, and it’s important everyone is prepared to interact with the newest consumer generations—savvy, connected individuals with access to endless information that…

Just about everything we buy now has some sort of smart technology—and as soon as new products are created, safeguards must be put in place to protect consumers and their purchases.  While we’re excited when new technology is introduced, we’re wary of those who wait on the sidelines and try to sneak their way in.  When it comes to automotive,…

Great brands differentiate themselves through storytelling.  Not the “once upon a time” kind, but rather the kind that gives consumers an inside view of what the brands are really all about.  Instead of simply telling shoppers what they do or what they sell, the secret behind their successful brand strategies lies in telling their stories—who they are,…