Anyone not responsible for vehicle inventory management may think it an easy concept but it is a stressful and labor-intensive endeavor normally bestowed upon one person: The Used Car Manager. This individual has an encyclopedias worth of knowledge in their heads about profit/loss margins of every vehicle on the lot - a figure that can change at the…

Can you imagine if your best month was 167?

How about if you sold 1,582 units in one year?

At the end of 2017, we were all shocked by his numbers and in awe of Ali’s humble heart. He began every interview with thanks for all the people who shared in his victory, always insisting that he was no better than…

Stop wasting your time. If somebody convinced you that the best way to work is to wait for the next up, we need to talk.

First of all, congratulations! It’s not going to be very hard at all to live up to the expectations our industry has for you. All you’re expected to do is close 20% and…

I often meet with auto dealers of all sizes across the U.S., and what I’ve seen is that very few realize how many opportunities they are missing due to unhealthy phone systems. Various research has shown that calls outpace internet leads by as much as 4:1 due to mobile devices and click-to-call buttons, but many of those calls go…

According to a recent article in Automotive News, consumers LOVE the idea of all of this new in-vehicle technology. The problem is that many of them don’t truly understand the intricate features and benefits. There is no way a salesperson can explain each and every technological…

When you buy something online, checkout can take mere seconds. And chances are good that your credit card was saved from previous transactions, meaning you just have to click the checkout button and your order is submitted. At the grocery store, checkout takes maybe a few minutes—if you have to insert your card and wait for a receipt. So it comes as no…

The biggest driver of customer satisfaction today is speed.

As many have heard by now, the attention span of goldfish is 9 seconds. Human beings are down to 8 seconds. With smart phones and the associated instant gratification, attention spans are…

Just one month into 2019, and we've already received the dire prediction (from NADA) that sales are expected to drop to levels the auto industry hasn’t seen since 2014. …

Salespeople, Managers and Dealers:  Stop losing time and money because it’s easier to say…

Your service shop’s online scheduling tool is invaluable for streamlining the booking process for both your customers and your advisors. However, like most things in the automotive industry, “set it and forget it” doesn’t quite cut it. Not to worry: ensuring you’re getting the most from your scheduler should be easy. We’ll discuss the biggest scheduling bottleneck of all –…

By Dennis McGinn from AutoSuccess

​Lots of folks suit up to look the part. Unless the general manager of your dealership looks the part and plays that role hard, though, with passion and an enduring commitment to excellence, your dealership will not be great.

GMs fill big shoes. They cover a lot of acreage in their…

Will provide training for the right person, relocation draw when you arrive, just as I did 6 weeks ago.  Under new ownership, about to launch new website, desperately in need of a full time tech to open the bottleneck in our service department. Our 40 years old parts and service clientele in Kingman AZ, a major hub between LA, Phoenix, Vegas with 40 percent of our population full timers and snowbirds.  The climate is great here and the new owner is a stand-up guy - we need a good man…

Some dealership personnel tend to do things that really boil down to just CYA stuff. A customer comes into the service drive and is made to wait while their vehicle is inspected for scratches, dents or dings, which can take a few minutes --- time a customer doesn’t have.

The most valuable currency on the planet is time. Everyone has too much to do with too little…

PALO ALTO, CA, January 19, 2017 – Rapid Recon, the undisputed leader in Time-to-Market Workflow™ software and reconditioning center transformation, will reveal its powerful reconditioning management tool, Group Reporting, at NADA ’17 in New Orleans next week. 

Group reporting compiles and indexes in graphical…

Consumers are constantly flooded with messages everywhere they go, from billboards to direct mail, to websites, banner ads and email. Most of these messages are disregarded, ignored or, even worse, never seen, because, for the most part, the message itself is not relevant.

So, along came retargeting, which can continue to follow the customer around the…

News for the Week of 2.25 

Facebook Reactions Are Here!

Facebook has been telling us about this enhancement, and now it’s finally here. Rather than simply clicking the little thumbs-up to like a post, users have 6 emoji options to help them express their…

A hot topic of much discussion today is the decrease in the sales process. There are many opinions on whether shortening the time it takes consumers to buy a vehicle is the answer to providing a better customer experience. There’s no doubt that it can be arduous and exhausting for a consumer to buy a car - from finding the right one, to filling out paperwork,…

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Karen Bradley Training FranklinCovey's "Put First Things First" - 7 Habits of Highly Effective People

Certified FranklinCovey Trainer and Facilitator, Karen Bradley is onsite at Route 4 Cars in NJ. Route 4 Cars is a 2 roof top…

We as a society tend to focus on instant satisfaction and accomplishing your goals, or, workflow as quickly as possible. This becomes so much of our focus that we often don’t realize that what we are trying to optimize really only saves us milliseconds of our day. This holds true for many job roles, including Website Developer and Account Manager.

A Website…