It seems an overwhelming majority of participants on this network are obsessed with social media channels. While I feel they play a role in a good overall marketing strategy, I wonder if we are putting too much weight on their importance?

Let me ask you this question:

"If a dealership took all their icons and buttons and links to…

The time for transparency has arrived.  There are no more secrets online, and consumers know that filtered and manipulated dealer reviews only confirm that a dealer is not being candid on their website. 

At Carfollks.com we enable good dealers to leverage "the truth" in their marketing to create powerful connections with customers to establish real…

Industry Leaders,

    What would you think if I told you there was a “brand new” way to sell cars, and make customers happy...

It goes like this –

  When customers come on your lot you must stay hidden inside the store, lock the doors, and send no one outside. The customer will wander your lot for a bit, and sometimes they find something they want. Make sure not to interrupt this process! Do NOT attempt to give the customer(s) a reason to decide on…

The world is getting smaller everyday and today's consumers have access to more information about your company with just a few clicks or taps on their computer.

To highlight the importance of all this check out the Zero Moment of Truth website with videos and an ebook to help you get the message out.  http://bit.ly/nIM72o 

Our company, Carfolks.com has been getting…