Transparency is critical to Generation Y and it starts with the job posting. Dealerships should consider posting information regarding employment directly on dealership websites to include details on job responsibilities and expectations, compensation and benefit plans,…
ContinueAdded by Stephanie Young on May 7, 2014 at 11:00am — 4 Comments
One of the retail automotive industry’s greatest challenges is attracting educated and young talent. Most career seeking university graduates overlook the automotive industry when considering employment. Their distaste for the automotive retail industry is typically fueled by negative thoughts about long work hours and confusing, commission-only based pay…
ContinueAdded by Stephanie Young on May 6, 2014 at 11:30am — No Comments
In the past five years my job description has evolved into an amalgam of once individual positions, now viewed as a one-person juggling act. When asked what I do for a living, the answer has become complicated. I am a Sales Manager-Marketing Director-Information Technologies Developer-Public Relations Officer. Whew! Try fitting that on to a business card. I am not alone, as many companies have down…
ContinueAdded by Stephanie Young on February 6, 2013 at 1:00pm — No Comments
Growing up, my sister would call me a dummy. As much as I cringe to admit this, she was right. I am a dummy…..a crash test dummy!
In each incident, I was alone in the vehicle while sitting at a stop light, my standard transmission had been shifted into neutral, my foot was on the brake and I was perfectly still when….WHAM!!! Both vehicles were Japanese produced sports cars and sustained…
Added by Stephanie Young on January 30, 2013 at 8:00am — No Comments
In constant pursuit of keeping up with the Marketing Jones Family, I came across a book by David Cummings and Adam Blitzer called Think Outside the…
ContinueAdded by Stephanie Young on January 23, 2013 at 8:30am — 4 Comments
Recently, I was invited to tour the new facility at my favorite dealership during a service visit. From first glance, everything appeared to be in the framework of a typical dealership, until I got to the customer lounge. This space had drawn a crowd in front of a large bank of glass windows. I was curious about what all the excitement was about. Did the dealership install an animal viewing area? …
ContinueAdded by Stephanie Young on January 15, 2013 at 8:00am — No Comments
Found this post on one of my social media news feeds one afternoon. "Two hundred inactive FB 'friends' going today so I can make room for those that want to play here. SeeYa.' This statement was posted by someone I consider a fairly savvy promoter, especially in social media, for a highly visible organization. Of course,…
Added by Stephanie Young on October 22, 2012 at 10:30am — 2 Comments
Like so many other Americans, I gathered up my snacks and beverages to sit down in front of a television to catch the NFL Big Event. Having a career in marketing and sales, I paid curious attention to the messages conveyed in the 60 second spots aired between plays. This year, I heard it loud and clear from the Automotive Industry.
One third of all advertisements aired during The Big…
ContinueAdded by Stephanie Young on February 9, 2012 at 9:30am — 6 Comments
“It only takes one bug in the potato salad to ruin a picnic,” according to one of the little old ladies I went to church with as a child. As I move further away from a precocious child and closer to being a sweet little old lady, I am realizing that she was not registering a complaint about church picnics but planting a seed of wisdom that would develop as I grew older. One little bug can ruin the…
ContinueAdded by Stephanie Young on January 19, 2012 at 12:30pm — 8 Comments
Military, Law Enforcement, Medical Professionals, Teachers…what do these occupations have in common? Each provides a highly valued service to our local and global community at large and does so as a result of education and extensive on-going training. As a result, society can depend on these individuals to protect humanity, face danger, save lives, educate our youth, improve health and welfare and do…
ContinueAdded by Stephanie Young on October 11, 2011 at 9:30am — 7 Comments
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