Anne Fleming's Blog – June 2016 Archive (1)
SUV Sales and Single Ladies | Are You Focused on this Untapped Market?
Are You Aware of the Untapped Market?
Bloomberg wrote an article last week about single women and SUVs. Over the past 5 years, small SUV sales to women increased 34%, compared to a 22% rise for men, according to MaritzCX. In this same time frame, premium small SUVs saw 177% growth in sales to women.
And among female car buyers, 40% aren’t married.
“There are single, professional females out there that need vehicles, and you…
ContinueAdded by Anne Fleming on June 8, 2016 at 9:00am — No Comments
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