David T. Gould's Blog (2)

Why Do We Push Potential Clients Back Out Of The Sales Funnel? - brought to you by: DTG - Digital Efficiency

Digital Efficiency, to me, means getting the most from your digital marketing and digital advertising efforts (dollars). To get the "most", I see a glaring need for the recognition and maximization of Digital Assets. Digital Assets? Digital Parts, Pieces and Flow of the same. This post addresses Digital Flow Efficiency.

Recently, while attending a Digital Marketing training seminar, an interesting observation was pointed out. What happens on your website once a lead…

Continue

Added by David T. Gould on February 12, 2012 at 12:00am — 7 Comments

Automotive Dealer Data Access - Data Fields, Lock'm Down - DTG Digital Efficiency

The Data War is raging.

Automotive dealers are becoming more enlightened daily as they are being exposed at NADA and through forums such as DealerElite to the very serious matter of consumer and dealer data leakage. By data leakage, I am referring to the unrestricted polling or scraping of their dealership DMS (computer systems) by vendors providing software "solutions" that are suppose to be helping dealers organize and maximize sales. Typically, these vendors have inserted…

Continue

Added by David T. Gould on February 8, 2012 at 12:00am — 8 Comments

About

DealerELITE created this Ning Network.

Blog Posts

Training New Hires - It's Not About Money, It's About Being a Decent Human Being

Posted by Jeff Novak on April 25, 2018 at 4:30pm 0 Comments

Years ago someone shared with me that old maxim "you gotta throw some spaghetti at the wall and see if it sticks".  So it seems that if one flings pasta at the wall, a fully cooked noodle will stick, one that has not finished cooking will not.…

Continue

1960s/1970s Japanese Collectibles See Increased Interest as of Late

Posted by Black Book on April 25, 2018 at 3:35pm 0 Comments

Black Book has some new insight showing increased collector interest in Japanese cars from the 1960s/1970s.  Many of the below cars and trucks were in the “first wave” of Japanese vehicles, and were radically different from the typical large…

Continue

3 Reasons Your Service Advisors Are Leaving

Posted by Sally Whitesell on April 25, 2018 at 3:00pm 0 Comments

Keep your customers by keeping your employees.

Employee turnover in the automotive industry has…

Continue

The Magic Formula for Success

Posted by Bill Wittenmyer on April 25, 2018 at 10:40am 0 Comments

Did you know that the self-improvement industry in the U.S. is a $10 billion market? That means there are a lot of people out there who are not achieving their goals. Of course, there are also dozens, if not…

Continue

de sponsor

Get Newsletter

dE Sponsor

© 2018   Created by DealerELITE.   Powered by

Badges  |  Report an Issue  |  Terms of Service