Ben Misra's Blog (1)

Phone Skills: Getting The Subprime Customer To Make An Appointment

When a customer has credit issues , it becomes more difficult to get them in the door. Keep in mind that you are probably not the first dealer they have talked to.

To help, here are some questions and answers I have used over the last 39 years.

Q. Am I guaranteed to get a car?

A. Yes and No, Yes, I have seen it happen every day. I have seen many customers walk in and drive away in a car the same day. No means that you have not come in yet to choose a…

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Added by Ben Misra on July 13, 2020 at 2:34pm — No Comments

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