BEGIN:VCALENDAR PRODID:NingEventWidget-v1 VERSION:2.0 METHOD:PUBLISH BEGIN:VTIMEZONE TZID:America/New_York X-LIC-LOCATION:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:19700308T020000 RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:19701101T020000 RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU END:STANDARD END:VTIMEZONE BEGIN:VEVENT UID:5283893:Event:308161 DTSTAMP:20260420T004731Z SUMMARY:Free Webinar: New Breakthroughs in Search Engine Marketing (SE M) DESCRIPTION:No marketing plan can be considered complete (or even comp etitve) without a strong Search Engine Marketing (SEM) plan. Yet many dealerships are missing the mark. Is yours one of them?\nThis is your opportunity to get the inside scoop on best practices and learn how to align your overall advertising budgets, where to invest your SEM spen d and what new technologies are available that finally allow a dealer to truly judge the effectiveness and ROI of SEM. Topics will include.. .\n* SEM through the eyes of the search engines\n* Why SEM is critical to a dealer's success\n* SEM vs Traditional Advertising\n* Determinin g a proper SEM budget\n* Why Mobile PPC is so important\n* How importa nt are display & remarketing?\n* YES, YOU CAN TRACK more than clicks & impressions with SEM!\n* New technologies & how does a dealer can sta y ahead\n* Keyword level phone call conversion tracking\n This 1-hour presentation will be invaluable for both the SEM newbie and the die-ha rd SEM fanatic. Don't miss this opportunity to learn SEM Best Practice s from a Google Adwords Premier SMB Partner!\n \nPRESENTER: Jason Wil ey is the National Sales Director for Haystak Digital Marketing. Hayst ak is one of only 16 Google Adwords Premier SMB Partners in all of Nor th America and is the only SMB Partner that started out as a Full Serv ice Automotive Advertising Agency. Jason has been around the car busin ess since a child and has worked full time in the Auto Industry since 1999. He's been the Director of Sales & Marketing at numerous successf ul automotive vendor companies and also co-owned his own Full Service Automotive Advertising Agency. Combining advanced technology with old fashioned customer service, Jason is part of an amazing team who have helped advance Haystak to be the leading provider of digital marketing services to the automotive industry. Haystak's products and services are used by numerous publicly traded retailers and Automotive News Top 125 Dealership Groups. Jason is an avid traveler and can be reached a t Jason@Haystak.com.\n\nFor more information visit https://www.dealere lite.net/events/free-webinar-everything-you-need-to-know-about-search- engine DTSTART;TZID=America/New_York:20120719T120000 DTEND;TZID=America/New_York:20120719T130000 CATEGORIES:webinar, free LOCATION:https://www4.gotomeeting.com/register/653488711 WEBSITE:https://www4.gotomeeting.com/register/653488711 URL:https://www4.gotomeeting.com/register/653488711 CONTACT: ORGANIZER;CN="Eliana Raggio":https://www.dealerelite.net/profile/Elian aRaggio ATTACH;FMTTYPE="image/jpeg":http://storage.ning.com/topology/rest/1.0/ file/get/2632963792?profile=original ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Acacia D uquette":https://www.dealerelite.net/profile/AcaciaDuquette ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Ali Amir rezvani":https://www.dealerelite.net/profile/AliAmirrezvani ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Eliana R aggio":https://www.dealerelite.net/profile/ElianaRaggio END:VEVENT END:VCALENDAR