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DTSTAMP:20260428T122504Z
SUMMARY:FREE WEBINAR: How to Increase Your \"Dealership Intelligence\"
  for More Success in 2015
DESCRIPTION:Most dealerships have access to an incredible amount of da
 ta yet very few dealerships apply it properly to dramatically improve
  the ROI of marketing and advertising spends.\nDealers with true “De
 alership Intelligence”, however, not only understand the data but al
 so make it actionable tosuccessfully and profitably guide every facet 
 of their marketing efforts. They combine knowledge of the market and i
 ndustry with localized trends and hyper-targeted buyer behaviors to g
 et the edge needed to stay ahead of the competition.\nWOULD YOU LIKE T
 O INCREASE YOUR “DEALERSHIP INTELLIGENCE”?\nIn this extremely impo
 rtant webinar, String Automotive’s Dealership Intelligence experts, 
 Ken and Matthew Kolodziej, will show you how to leverage all of the d
 ata available to you to sell the right vehicle to the right buyer wi
 th the right message…every time! Invite your e-commerce director, y
 our agency and your vendors and together you’ll learn how tocombine 
 registration and demographic data with your own sales and inventory da
 ta to:\n\nIncrease engagement and conversions on make-model campaigns
  by upwards of 50%\nDetermine which models to promote each month\nDefi
 ne, understand and target the most likely buyers of each model\nDevelo
 p messaging and creative that resonate with buyers\nMeasure, improve a
 nd optimize upon your results so you can be confident in your campai
 gns before committing dollars\n\nAre you ready to learn How to Increa
 se Your “Dealership Intelligence” for More Success in 2015? Sign 
 up early and be sure it goes on your calendar. This is one DealerOn we
 binar you can’t afford to miss!\nPRESENTERS: Ken Kolodziej is the F
 ounder and CEO of String Automotive, a fast growing company that empow
 ers dealers to unlock their data and uncover actionable insights that 
 improve sales, marketing and service performance. A visionary thinker 
 and bona fide data geek, Ken has deep roots in software and has been i
 n the automotive industry for over eight years. Ken architected the co
 de for String and was instrumental in establishing String as the only 
 vendor in the automotive industry to become a “certified Google Anal
 ytics partner” back in 2008. Ken earned a Bachelors in Commerce from
  McGill University and studied at the University of Toronto’s Rotman
  School of Management and he can be reached at KKolod@StringAuto.com.\
 nJoining Ken today is his brother, Matthew Kolodziej, who started hi
 s digital marketing career at Toronto-based Fabu Marketing, helping sm
 all businesses hone their online content and search strategies. As Str
 ing’s Director of Search and Analytics – and in-house Google Analy
 tics expert — he keeps String’s products and clients on the cuttin
 g edge of targeted marketing practices. His practical approach to maxi
 mizing marketing ROI and make him a sought-after resource for e-commer
 ce directors and general managers alike. Matthew can be reached at MKo
 lod@StringAuto.com.\n\nFor more information visit https://www.dealerel
 ite.net/events/free-webinar-how-to-increase-your-dealership-intelligen
 ce-for
DTSTART;TZID=America/New_York:20150129T120000
DTEND;TZID=America/New_York:20150129T130000
CATEGORIES:webinar, free
LOCATION:http://www.dealeron.com/webinar/events/how-to-increase-your-d
 ealership-intelligence/
WEBSITE:http://www.dealeron.com/webinar/events/how-to-increase-your-de
 alership-intelligence/
URL:http://www.dealeron.com/webinar/events/how-to-increase-your-dealer
 ship-intelligence/
CONTACT:
ORGANIZER;CN="Eliana Raggio":https://www.dealerelite.net/profile/Elian
 aRaggio
ATTACH;FMTTYPE="image/jpeg":http://storage.ning.com/topology/rest/1.0/
 file/get/2633010051?profile=original
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Eliana R
 aggio":https://www.dealerelite.net/profile/ElianaRaggio
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