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DTSTART:19700308T020000
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UID:5283893:Event:312428
DTSTAMP:20260418T093624Z
SUMMARY:FREE Webinar-- PPC Science 101: Lower Spend and Increase Leads
DESCRIPTION:It’s not uncommon for dealerships to double/triple their
  PPC budget and think that they will get double/triple the leads in re
 turn. Oh, if it were that simple life would be grand but that math jus
 t isn’t supported by the data and consequently huge dollars are bein
 g spent and wasted on wrongful SEM and PPC campaigns.\nHas your dealer
 ship fallen victim?\nIn order to explore the science (and science fict
 ion) of search engine marketing, Jason Ezell of Dataium will use some 
 amazing real dealer data and an excellent case study. This very compel
 ling 1 hour webinar will open your eyes with astounding stats for this
  topic and a clear strategy that will help dealerships target their do
 llars and maximize their return from PPC/SEM ….using science – not
  science fiction!\nPRIZE ALERT: 5 attendees will receive Dataium's INS
 ITE Standard tool, a completely independent reporting tool, for FREE f
 or 1 year! (A $1299 value!)\nPRESENTER: Jason Ezell is the President &
  Co-Founder of Dataium, LLC, the largest aggregator of auto shopper be
 havior data in the industry. With almost 25 years experience in the au
 tomotive industry, Jason Ezell first managed dealerships for over 8 ye
 ars before being invited to join Autotrader.com’s first sales team i
 n 1998/99. He then started one of the most unique and respected websit
 e companies in the industry. As a member of JD Power’s Internet Roun
 d Table, an NADA 20 Group Preferred Speaker and a Digital Dealer Confe
 rence Speaker, Ezell is well known as an expert in automotive Internet
  for his statistical approach to analyzing user data to better underst
 and how to sell cars on the Internet.\n\nFor more information visit ht
 tps://www.dealerelite.net/events/free-webinar-ppc-science-101-lower-sp
 end-and-increase-leads
DTSTART;TZID=America/New_York:20120802T120000
DTEND;TZID=America/New_York:20120802T130000
CATEGORIES:webinar
LOCATION:https://www4.gotomeeting.com/register/824787327
WEBSITE:http://www.dealeron.com/webinar/
URL:http://www.dealeron.com/webinar/
CONTACT:
ORGANIZER;CN="Eliana Raggio":https://www.dealerelite.net/profile/Elian
 aRaggio
ATTACH;FMTTYPE="image/jpeg":http://storage.ning.com/topology/rest/1.0/
 file/get/2632960239?profile=original
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Eliana R
 aggio":https://www.dealerelite.net/profile/ElianaRaggio
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