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UID:5283893:Event:298237
DTSTAMP:20260412T090014Z
SUMMARY:Free webinar: The Secret of Creating Effective Website Content
DESCRIPTION:When developing your website strategy, content is critical
  to successful results.\nContent is king! When developing your website
  strategy, content is critical to successful results. In this webinar 
 learn how Jeff Cryder has developed a successful content program at Le
 banon Ford through a three part process: Content Strategy, Content Dev
 elopment, and Content Management. Content Strategy will cover editoria
 l guidelines, how a strong content strategy can enhance other marketin
 g efforts, and different types of content creation. Content Developmen
 t includes creation vs. curation, making celebrities of your employees
 , and getting employees involved. Content Management with explore word
  press plugins, Google calendar, and managing a content team.\n\nPrese
 nted by:  Jeff Cryder, Marketing & Communications Director, Lebano
 n Ford\nJeff is the Digital Communications and Marketing Director at L
 ebanon Ford, is also the subject of a Free Whitepaper, \"Successful So
 cial Media for Auto Dealers: Lebanon Ford Provides a Roadmap For Best 
 Practices\" which is available for immediate download at dealersocial.
 com. He's a recent graduate of Miami University (OH) with a BA in Mass
  Communications and a minor in Political Science. His Twitter handle i
 s @cryderja. He is also very active on Facebook, LinkedIn and Foursqua
 re. Jeff has been showcased and quoted in: Automotive News, Auto Deale
 r Monthly, Ward's Business Dealer and is currently a Community Editor 
 for DrivingSales.com\n\nFor more information visit https://www.dealere
 lite.net/events/free-webinar-the-secret-of-creating-effective-website-
 content
DTSTART;TZID=America/New_York:20120530T090000
DTEND;TZID=America/New_York:20120530T100000
CATEGORIES:webinar
LOCATION:http://www.dealerwebinars.com/
WEBSITE:http://www.dealerwebinars.com/
URL:http://www.dealerwebinars.com/
CONTACT:
ORGANIZER;CN="Patric Timmermans":https://www.dealerelite.net/profile/P
 atricTimmermans
ATTACH;FMTTYPE="image/jpeg":http://storage.ning.com/topology/rest/1.0/
 file/get/2632944341?profile=original
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Patric T
 immermans":https://www.dealerelite.net/profile/PatricTimmermans
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