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DTSTAMP:20260411T205009Z
SUMMARY:Webinar: Lebanon Ford's Guide to Enhancing your Website
DESCRIPTION:Date:   Wednesday, February 15th, 2012 \nTime:   9am PS
 T / 12 noon EST \n \nOne of the biggest challenges dealers face in t
 oday’s digital landscape is they all seem to look the same. Today bu
 sinesses, especially dealerships, need to find ways to differentiate t
 hemselves from their competition. The need to showcase what makes a de
 alership different, better, unique, and remarkable to a customer is qu
 ickly becoming critical to long-term success. A dealership who embodie
 s this mindset is Lebanon Ford and over the past few months they’ve 
 coupled that mindset with their TK Connect platform creating a website
  completely unique to the Lebanon Ford brand.   In this week’s webin
 ar Jeff Cryder, Marketing & Communications Director at Lebanon Ford, w
 ill be giving an in-depth view at their TK Connect site Lebanon-ford.c
 om. He’ll also showcase the thought process and module usage/manipul
 ation of how they’ve been able to enhance the TK Connect platform to
  get the most out of its best traits: Flexibility, Adaptability, and D
 iversity.\n\n \nPRESENTER:\nJeff Cryder, the Digital Communications a
 nd Marketing Director at Lebanon Ford, is also the subject of a Free W
 hitepaper, \"Successful Social Media for Auto Dealers: Lebanon Ford Pr
 ovides a Roadmap For Best Practices\" available at www.dealersocial.co
 m. He’s a recent graduate of Miami University (OH) with a Bachelor o
 f Arts in Mass Communications with a minor in Political Science. He’
 s @cryderja on Twitter and you can also find him on Facebook, Linkedin
  and Foursquare. His many interests include but are not limited to: po
 litics, sports, gaming, traveling and of course the ever changing auto
 motive industry. You can get to know Jeff on a personal level on his b
 log (jeffcrydersmultiplepersonalities) or simply shoot him an email cr
 yderja@gmail.com. Jeff has been showcased and quoted in: Automotive Ne
 ws, Auto Dealer Monthly, Ward's Dealer Business and is currently a Com
 munity Editor for DrivingSales.com.\n\n\nFor more information visit ht
 tps://www.dealerelite.net/events/webinar-lebanon-ford-s-guide-to-enhan
 cing-your-website
DTSTART;TZID=America/New_York:20120215T094500
DTEND;TZID=America/New_York:20120215T110000
CATEGORIES:internet, marketing, webinar
LOCATION:Online Webinar
WEBSITE:https://www1.gotomeeting.com/register/633262592
URL:https://www1.gotomeeting.com/register/633262592
CONTACT:800-899-7791
ORGANIZER;CN="Brian Torrez":https://www.dealerelite.net/profile/BrianT
 orrez
ATTACH;FMTTYPE="image/jpeg":http://storage.ning.com/topology/rest/1.0/
 file/get/2632941789?profile=original
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Brian To
 rrez":https://www.dealerelite.net/profile/BrianTorrez
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