Share 'Will Digital Retailing Stick? Why You Should Adopt an Integrated Sales Process'
As states continue to loosen stay-at-home restrictions, will people continue to shop online for vehicles?
What I’m hearing from dealers is that digital retailing tools are a great research platform and the majority of consumers prefer to complete some purchase steps online. But, many consumers still prefer to complete deals in the traditional way.
This may reflect a lack of comfort with a pur…
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