John Caudell
  • Kailua Kona, HI
  • United States
  • Own
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Which best describes you?
Dealership
What company do you work for (or own)?
Own
What is your current position within your organization?
Dealer Principal
What is your company website?
http://Hawaiicar.com
How did you specifically hear about DealerELITE? If referred, who?
Ralph Paglia
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A NIADA certified master dealer's opinion

John Caudell's Blog

Need Help, How can we motivate sales people to work for us?

Posted on February 23, 2017 at 4:00pm 2 Comments

We are a Independent dealer in Hawaii, and have been for the last 22 years. I basically don't have any franchise dealer experience or training. I've had to learn everything by the "seat of my pants", through webinars and through NIADA conventions, Digital Dealer conventions, and through attrition from peers and employees and our HR advisor.

I never really learned how to attract talented sales people. I have a couple of quality ones that have taken me years to attract.

I found…

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