Anne Fleming
  • Female
  • Pittsburgh, PA
  • United States
  • Women-Drivers.com
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Anne Fleming's Page

Latest Activity

Anne Fleming's blog post was featured

In Dealer Reviews, Women Rate Female Sales Consultants Higher Than Male Consultants

Decrease the Gender Gap and Increase RevenueChanging Culture, Changing TidesWomen are buying 45% of all vehicles at new car dealers today. Further, whether purchasing for herself or as part of a couple, this market segment retains 100% of the “veto power” at the dealership. Still, less than 1 in 10 front-line positions are held by women. Does it matter if women consumers deal with women or men sales consultants during their shopping and buying experience? Yes, it does.In an industry-first…See More
Sunday
Anne Fleming posted a blog post

In Dealer Reviews, Women Rate Female Sales Consultants Higher Than Male Consultants

Decrease the Gender Gap and Increase RevenueChanging Culture, Changing TidesWomen are buying 45% of all vehicles at new car dealers today. Further, whether purchasing for herself or as part of a couple, this market segment retains 100% of the “veto power” at the dealership. Still, less than 1 in 10 front-line positions are held by women. Does it matter if women consumers deal with women or men sales consultants during their shopping and buying experience? Yes, it does.In an industry-first…See More
Sep 19
Anne Fleming's blog post was featured

Why Women Buyers Rate Saleswomen Higher Than Salesmen

Women buy 45% of all vehicles at new car dealers today. Still, less than 1 in 10 front-line positions are held by women. Does it matter if women consumers deal with women or men sales consultants during their shopping and buying experience?Yes, it does.In an industry-first national report,…See More
Sep 19
Anne Fleming posted a blog post

Why Women Buyers Rate Saleswomen Higher Than Salesmen

Women buy 45% of all vehicles at new car dealers today. Still, less than 1 in 10 front-line positions are held by women. Does it matter if women consumers deal with women or men sales consultants during their shopping and buying experience?Yes, it does.In an industry-first national report,…See More
Sep 12
Anne Fleming's blog post was featured

Do You Meet Expectations For Long-Term Retention?

Defining Customer Experience for Long-Term RetentionWhen it comes to creating a successful sale, customers’ experiences matter from the moment they first engage with a dealership online or in person. Repeating successful experiences requires careful tracking and analysis of each experience to understand which experiences create success. Having that scalable success is the dance of sales, and finding an impeccable team to do this continually is what is required.What Experience Do You Create?…See More
Aug 22
Anne Fleming posted a blog post

Do You Meet Expectations For Long-Term Retention?

Defining Customer Experience for Long-Term RetentionWhen it comes to creating a successful sale, customers’ experiences matter from the moment they first engage with a dealership online or in person. Repeating successful experiences requires careful tracking and analysis of each experience to understand which experiences create success. Having that scalable success is the dance of sales, and finding an impeccable team to do this continually is what is required.What Experience Do You Create?…See More
Aug 22
Anne Fleming posted a blog post

Be a Solution Specialist Not a Salesperson

Do you have sales personnel or solution specialists at your dealership? Is there truly a difference between the two terms? Can changing the language you use really increase your sales?When selling to women, language can make all the difference between a successful customer engagement and sending a prospect out the door. Why? Women rank trust as their #1 reason for buying from a dealership. Trust matters more than price. This means that language matters when creating a customer experience and a…See More
Aug 8
Anne Fleming's blog post was featured

Want to Maximize Retention?

Creating a Service Drive Experience to Maximize RetentionBringing a car to the service drive for maintenance and repairs is necessary, but few customers look forward to the task. Even the smallest repair can take time out of the day and create an inconvenience. Yet, for a dealership, service revenue is huge to the bottom line. And the best way to keep service revenue growing is to ensure your customers come back on repeat visits.By the NumbersWomen are often the ones who bring a car to the…See More
Jul 27
Anne Fleming's blog post was featured

Want to Maximize Retention?

Creating a Service Drive Experience to Maximize RetentionBringing a car to the service drive for maintenance and repairs is necessary, but few customers look forward to the task. Even the smallest repair can take time out of the day and create an inconvenience. Yet, for a dealership, service revenue is huge to the bottom line. And the best way to keep service revenue growing is to ensure your customers come back on repeat visits.By the NumbersWomen are often the ones who bring a car to the…See More
Jul 25
Anne Fleming posted a blog post

Want to Maximize Retention?

Creating a Service Drive Experience to Maximize RetentionBringing a car to the service drive for maintenance and repairs is necessary, but few customers look forward to the task. Even the smallest repair can take time out of the day and create an inconvenience. Yet, for a dealership, service revenue is huge to the bottom line. And the best way to keep service revenue growing is to ensure your customers come back on repeat visits.By the NumbersWomen are often the ones who bring a car to the…See More
Jul 25
Anne Fleming's blog post was featured

Take the Test: How Trustworthy is Your Dealership?

Women make a full 45% of new consumer car purchases—that’s no small market. And when it comes to making these purchases, this market tends to consider much more than just cost. Price is definitely a component of their decisions, but emotional factors such as trust of the sales consultant and dealership are much higher on the priority scale. So while providing fast service and keeping up to date tech-wise are important, you need to adopt measures to ensure your female customers and guests trust…See More
Jul 12
Anne Fleming posted a blog post

Take the Test: How Trustworthy is Your Dealership?

Women make a full 45% of new consumer car purchases—that’s no small market. And when it comes to making these purchases, this market tends to consider much more than just cost. Price is definitely a component of their decisions, but emotional factors such as trust of the sales consultant and dealership are much higher on the priority scale. So while providing fast service and keeping up to date tech-wise are important, you need to adopt measures to ensure your female customers and guests trust…See More
Jul 11
Anne Fleming's blog post was featured

Be ‘in the Know’ About Your Women Buyers & Marketshare

Women buy from dealers they trust, and what better way to build trust than to be an invaluable resource for everything women want to know about buying and owning cars?Women-Drivers.com is the thought-leader in the auto industry, using evidence-based data from women’s behaviors and experiences. The company analyzes this information and produces action steps that create positive changes at your dealership. These changes…See More
Jun 20
Anne Fleming posted a blog post

Be ‘in the Know’ About Your Women Buyers & Marketshare

Women buy from dealers they trust, and what better way to build trust than to be an invaluable resource for everything women want to know about buying and owning cars?Women-Drivers.com is the thought-leader in the auto industry, using evidence-based data from women’s behaviors and experiences. The company analyzes this information and produces action steps that create positive changes at your dealership. These changes…See More
Jun 20
Anne Fleming posted a blog post

Why Reviews from the Decision-Maker Matter

Reviews are everywhere. Car dealer reviews are no exception. How can your dealership leverage reviews to maximize their positive impact and improve sales to women customers?National research shows that women use car dealer reviews 50% more than men. Additionally, women are happy to write reviews when asked.…See More
Jun 6
Anne Fleming's blog post was featured

To Text or Not to Text?

Texting Strategy for Women BuyersIs texting part of your dealership’s communication strategy with women customers? Used properly, texting as a business practice is a direct and efficient way to communicate. Used improperly, it can cause annoyance and frustration.Read on to review the rules of…See More
May 16

Profile Information

Which best describes you?
Vendor Partner
What company do you work for (or own)?
Women-Drivers.com
What is your current position within your organization?
President + Car Buying Advocate of Women-Drivers.com
What is your company website?
http://www.women-drivers.com
What is your Facebook page/URL?
http://https://www.facebook.com/WomenDrivers
What is your LinkedIn page/URL?
http://www.linkedin.com/in/annefleming
How did you specifically hear about DealerELITE? If referred, who?
Dealer
Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
What do we offer dealers? NEW ways to market to women to increase sales and increase loyalists for dealers.

Anne Fleming's Blog

In Dealer Reviews, Women Rate Female Sales Consultants Higher Than Male Consultants

Posted on September 19, 2018 at 6:01pm 0 Comments

Decrease the Gender Gap and Increase Revenue

Changing Culture, Changing Tides

Women are buying 45% of all vehicles at new car dealers today. Further, whether purchasing for herself or as part of a couple, this market segment retains 100% of the “veto power” at the dealership. Still, less than 1 in 10 front-line positions are held by women.…

Continue

Why Women Buyers Rate Saleswomen Higher Than Salesmen

Posted on September 12, 2018 at 3:35pm 0 Comments

Women buy 45% of all vehicles at new car dealers today. Still, less than 1 in 10 front-line positions are held by women. Does it matter if women consumers deal with women or men sales consultants during their shopping and buying experience?

Yes, it does.

In an industry-first national…

Continue

Do You Meet Expectations For Long-Term Retention?

Posted on August 22, 2018 at 11:46am 0 Comments

Defining Customer Experience for Long-Term Retention

When it comes to creating a successful sale, customers’ experiences matter from the moment they first engage with a dealership online or in person. Repeating successful experiences requires careful tracking and analysis of each experience to understand which experiences create success. Having that scalable success is the dance of sales, and finding an…

Continue

Be a Solution Specialist Not a Salesperson

Posted on August 8, 2018 at 11:57am 0 Comments

Do you have sales personnel or solution specialists at your dealership? Is there truly a difference between the two terms? Can changing the language you use really increase your sales?

When selling to women, language can make all the difference between a successful customer engagement and sending a prospect out the door. Why? Women rank trust as their #1 reason for buying from a dealership. Trust matters more than price. This means that language matters when creating a customer…

Continue

Comment Wall (5 comments)

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At 6:28pm on January 2, 2014, Steve Lagerstrom said…

Anne - I'm not all that familiar with your company but I'd be happy to speak with you.  If you'd like to give me a call tomorrow my cell phone is 214-499-8388.  If you prefer e-mail, mine is slagerstrom@parkplace.com.  Thanks!

 

At 6:12pm on August 9, 2013, Daniel Tegeder said…
At 7:57pm on July 22, 2013, Ian W. said…

Thank you for the add. :)

At 12:38pm on July 20, 2013, Bill Cosgrove said…

Anne-Thanks for the invitation-All The Best -BillC

At 7:15pm on May 27, 2011, Jodi Cook said…
thanks for the add!!
 
 
 

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