I recently read an article written by Jeremy Cato, a multi-award-winning journalist and senior writer for the Globe and Mail. Twice, he was named the automotive journalist of the year. His credentials are sterling.

            Mr. Cato attended the February 2013 International Autoshow in Toronto and was guest speaker to a large group of car dealers. He was asked, “How can dealers be better at serving their customers?”

            He looked over the room and saw nothing but…

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Imagine that it is twelve months from now, and you’ve had a fantastic, fulfilling year. What does that look like? What did you do – and how did you have to be – to get to this result?

Wishing you peace and joy in the new year!…

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A Win for Engaged Dealers

Earlier this year, JD Power reported that more than one third of buyers are using car dealer review sites to help them determine where to purchase their next vehicle. Buyers no longer want to go from dealership to dealership; they value their time. According to Pew Research, an estimated 80 percent of Americans will have smart phones by the end of 2014; it won’t be long until that “one-third” becomes 50 percent. No wonder there are so many dealer review…

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Each year, I make the pilgrimage from coast to coast to spend time with my family.  It is a journey I greatly anticipate as I find myself not only home sick, but in need of family time after a few months away.  I eagerly anticipate my work day to end and the voyage to begin with a dash to the airport.  This delight usually melts away like a snowman standing in the sun, by the time I make it to the TSA…

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Welcome to 2014! This is the first of twelve editions of the monthly …

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Let’s keep this one short and sweet. If you run a business, you fall into one of four categories:

1. Those who are using social media and seeing mixed or minimal results
2. Those who have used social media in the past and stopped because they saw mixed or minimal results
3. Those who have never really bought into social media
4. Those who…

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After a world class demo. Customer asks what's your best price? I'm glad you asked that Mr customer(:Price is the easiest part of my job. We don’t have to much in the vehicle that we can’t make you an exceptional deal.. In fact we all pay the same prices for them. I’d be more than happy to give you that best price…. Follow me I'll show you what that best price comes with.. This is our award-winning service department.. I’d like you to meet our top service advisor that will be assisting you… Continue

As you all sit and think of things to change that are not good in your life, as possible new years resolutions, stop for a moment and think about your strengths! Choose to strengthen your strengths!! Whatever your good at choose to be better. Whether it be family or work, or just in who you are as a person; personality, being humble, being forgiving, being giving! Maybe it's your positive attitude! Could be that you're very caring or you're a good helper!!! We all know our personal strengths… Continue

http://www.automotivedigitaltraining.com 856-546-2440

Sean V. Bradley LIVE Training The Sales Team At Brown Kia On Video Search Engine Optimization…

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http://www.automotivedigitaltraining.com 856-546-2440 

Focus On "Point Of Interest" CONTENT For Your Prospects / Shoppers… Cultivate Opportunities 

This is a video I shot on site at a Major KIA Dealership in…

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http://www.dealersynergy.com 856-546-2440

Dealer Synergy Is HIRING! We Are Looking For Social Media Analysts. We Are GROWING & Need Social Media…

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