June 2017 Blog Posts (63)

Facebook can take you to heaven, without someone dying

 

We have been working with Facebook Ads in B2C verticals where our clients include Automotive, Cosmetics and Hospitality sectors. Each client has unique business processes inside their building that makes conversion and follow up of these Facebook ads challenging and existing. As a lead generation platform, Facebook will indeed help bring the customers to your…

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Added by David Mortaz on June 20, 2017 at 11:41am — No Comments

Reviver Expands Leadership Team: Names Fabrice Barbier COO

GoPro veteran brings decades of senior level expertise in consumer products strategy, design, R&D and engineering to his role at Reviver, creators of the digital license plate

San Francisco, CA - June 20, 2017 – Reviver, creator of the rPlate, the world’s first digital license plate, today announced that Fabrice Barbier, who served as Senior Vice President of Consumer Devices at GoPro since 2013, has been…

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Added by Crystal Hartwell on June 20, 2017 at 11:00am — No Comments

The End May Matter More Than The Beginning

The business world – and the automotive industry – has started to see just how important customer…

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Added by Mike Gorun on June 20, 2017 at 9:49am — No Comments

CONSUMER INTEREST IN LUXURY SUVS DRIVES INCREASE IN CREDIT DECLINES IN THE SWAPALEASE.COM MARKETPLACE

Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered just a 48.1% approval rate during May, the lowest approval rate tracked by the company dating back to 2014 when the monthly approval ratings began.

 

Company officials pointed to a higher-than-normal influx of applicants looking to take over higher-end luxury leases, especially high-priced SUVs that come with payments in…

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Added by John Sternal on June 20, 2017 at 9:40am — No Comments

The Hidden & Deadly Side of Airbag Recalls

By now, everyone has heard of …

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Added by Chris Miller on June 20, 2017 at 9:00am — No Comments

The Costco Effect and Customer Loyalty

Costco has certainly built a loyal following over the years, even though it literally charges consumers for the privilege of buying…

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Added by Ujj Nath on June 19, 2017 at 9:30am — No Comments

Plains Trains & Automobiles

A worthy journey requires multiple means of transportation to arrive at the desired destination. This belief keeps me from the shadow of failure within the proverbial dead end. It’s that place in the road that requires a shift in one’s travels.

When looking at my resume the one key component that continually presents itself is my desire to grow a business and strengthen a community…

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Added by Lois Burak on June 18, 2017 at 12:29pm — No Comments

3 Ways Merchandising Can Sell More Cars

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Added by Patrick Leonard on June 17, 2017 at 9:30pm — No Comments

Is Your GM the Right GM for Your Bottom Line?

By Dennis McGinn from AutoSuccess

​Lots of folks suit up to look the part. Unless the general manager of your dealership looks the part and plays that role hard, though, with passion and an enduring commitment to excellence, your dealership will not be great.

GMs fill big shoes. They cover a lot of acreage in their…

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Added by Jim Leman on June 16, 2017 at 3:35pm — No Comments

Service Writer vs. Professional Service Advisor

Which do you have on your staff?

Every department has its standouts and its under-achievers, but have you ever considered what makes them so different? Both work in the same environment, with the same guests, and the same pay plan; but their productions levels and customer satisfaction scores are worlds apart.

We might assume our top-performers simply…

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Added by Sally Whitesell on June 16, 2017 at 2:19pm — No Comments

3 Service KPIs to Review Every Thursday

For service managers, I have found that Thursday is a good day to do a trial close as you get ready for the end of the week. By Thursday you know pretty well where you stand and if you discover problems, you still have two days to get them cleaned up.



A trial close starts with closing every Repair Order (RO) that can possibly be closed. Since many dealerships…

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Added by Josh Blick on June 16, 2017 at 9:54am — No Comments

AutoBuy Upends Traditional Auto Remarketing: Connects Dealers with Today’s Most In-Demand Used Vehicles

 

AutoBuy positively disrupts auto remarketing, solving dealer inventory challenges by providing pipeline of fresh, hard-to-find, high-demand used vehicles to Manheim and Adesa auctions; attracts over 100,000 pre-owned car sellers through its bricks-and-mortar locations and WEPAYTHEMAX.com website

 

 

West Palm Beach, Florida – June 15, 2017 –…

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Added by Crystal Hartwell on June 15, 2017 at 9:52am — No Comments

Camaraderie is critical but leadership is indispensable.

Find the sweet spot between the two to make your dealership as profitable as possible, and retain/cultivate the best sales talent.…

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Added by Scott Bergeron on June 15, 2017 at 9:00am — No Comments

5 Things Top Sales Performers Do In 2017

For the past 15 years I've worked in and with sales teams and it seems every team is the same...
A mix of 3 groups of people is always evident.
 
Group 1 - The top performers - always earning the big bucks and smashing targets
Group 2 - The poor performers - more than likely on the way out
 Group 3 - The average rest - just doing enough to make quota and earn enough to get by.
It's not a bad thing…
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Added by Dave Benson on June 15, 2017 at 5:56am — No Comments

The Best Classroom in the World?

The writer of a recent Slate article is missing the point. Forgive me, but in a recent discussion about what the best school classrooms in the world look like, the writer leans on an old saw: that technology never fixes the education crisis. Fix crisis will be help- do my homework online .

True. Which is why I don’t understand why people writing articles in big publications like Slate keep spinning this wheel as…

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Added by robert djone on June 15, 2017 at 3:30am — No Comments

PERQ’s $25,000 FATWIN Sweepstakes Incentivizes Consumers and Helps Auto Dealer’s Digital Marketing Stand Out

 

Annual prize awarded to Sawgrass Ford customer and Plantation, FL, resident after submitting a vehicle trade-in appraisal request

 

Indianapolis, IN – June 14, 2017 – PERQ, experts in online consumer engagement and behavior, today announced the winner of their annual $25,000 FATWIN Sweepstakes. Jose M. Hervis Garcia, from Plantation, Florida, was selected from over 171,000 eligible FATWIN entries. Garcia, his wife,…

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Added by Crystal Hartwell on June 14, 2017 at 9:48am — No Comments

How to Sell Like Amazon

Have you ever put an item in your shopping cart on Amazon and then started getting emails and ads about that product? It might seem like the product is following you around the internet.

Well, these products ARE following you. And on this week's Think Tank Tuesday, I'm going to show you step-by-step exactly how you can do this for your own company.…

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Added by Paul Potratz on June 13, 2017 at 5:37pm — No Comments

Eliminate the Waiting Game with Single Number Reach

Have you ever waited for an important call from a potentially important customer, only to miss it when the call finally comes through? Nothing is more aggravating. You call the person back immediately but meanwhile they're leaving you a voice mail. You try again and they don't answer.…

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Added by Erik Nachbahr, CISSP on June 13, 2017 at 10:51am — No Comments

What’s Your Company’s Fidget Spinner?

The most popular “thing” on the market right now are fidget spinners. In case you don’t know what…

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Added by Mike Gorun on June 13, 2017 at 9:41am — No Comments

BLACK BOOK POWERS VEHICLE VALUATIONS FOR REVOLUTIONARY MYDEALERONLINE VIRTUAL INVENTORY DEALER PLATFORM

Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and residual value forecast solutions, announced today it will power the online vehicle valuation resource for MyDealerOnline, the first and only software that uploads wholesale auction, and other wholesale-sourced vehicles onto dealer websites, effectively enabling public buyers to purchase them through dealers.

MyDealerOnline software enables dealerships to add…

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Added by Black Book on June 12, 2017 at 1:26pm — No Comments

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