Bill Wittenmyer's Blog – March 2020 Archive (1)
3 Reasons Why Direct Mail Still Matters
In our digital world, it can be easy to discredit direct mail – but that’s a mistake.
According to the Direct Marketing Association, direct mail has a response rate of up to five percent versus just under one percent for digital.
That makes sense when you consider that it’s not unusual for the average person to receive 300 emails a day, half of which they delete without even opening. On the flip side, the average person may receive only three…
ContinueAdded by Bill Wittenmyer on March 11, 2020 at 1:27pm — No Comments
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