Jim Flint's Blog – July 2020 Archive (5)

Facebook Advertising -- The Map is Not the Journey

Facebook advertising gives every business the ability to precisely target their advertising with exceptional knowledge of the consumer’s behavior.

Knowing the consumer by age, behavior, interests, and location helps you optimize the metrics that matter most. Even though it’s an exceptional platform, Facebook can be…

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Added by Jim Flint on July 30, 2020 at 10:26am — No Comments

Video Ads for Facebook

Video is arguably the hottest medium on the Internet. Based on the most recent statistics, the average adult spends nearly one hour watching videos online every day. These users spend a great deal of time watching video content. These statistics make video the ideal tool for advertising on Facebook, and its sister platform…

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Added by Jim Flint on July 24, 2020 at 10:00am — No Comments

Throwback Thursday -- The 4 P's of Marketing

The world of marketing can get pretty complicated. Managing your Search Engine Optimization strategy, optimizing your Conversion Rates for first click or last click, and then following through to tracking the metrics on your marketing dashboard can get overwhelming. Outcomes matter, and even interim outcomes matter.

However, there are times…

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Added by Jim Flint on July 16, 2020 at 10:01am — No Comments

The Importance of SEO for Car Dealers

Search Engine Optimization (SEO) involves creating relevant, keyword-focused content that helps improve your website’s visibility in organic search results for – purposefully – the things you sell. Keyword stuffing for the cities you service is somewhat old school.

The SEO process includes new landing pages, updating meta titles and…

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Added by Jim Flint on July 10, 2020 at 10:12am — No Comments

Don't Miss! Four Changes for Agencies & Dealers - Live Webinar

This Fourth of July marks a turning point for the car industry. This Fourth of July marks a turning point for the car industry. Basic paid search and social campaigns won’t be enough to convince buyers to go to your dealership instead of the closest competitor. Dealers have embraced digital advertising tactics, raising the bar…

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Added by Jim Flint on July 2, 2020 at 10:00am — No Comments