The Seven Most Important Words in Closing

By David Lewis

Whether you are a Salesperson or Sales Manager, your main goal is to close sales.  Everything we do up to that point is all just set-up and preparation, yet so many of us fail when it comes to this final step.  In actuality, we fail approximately 75% of time.   You may ask how I came up with that…

Why Are Customers So Defensive?                                                                                                                      

By David Lewis

During my training seminars all over North America, regardless of whether I am working with Salespeople,…